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إن مهارة التفاوض تعد أهم مهارة يجب أن يتحلى بها رواد الأعمال للتمكن من تطوير أعمالهم، وتعد سمة ضرورية لأنها مرتبطة بالتفاوض في
العمل وخلالها يتم الحرص على تحقيق المكاسب desired gains through a balanced, considered approach that doesn’t harm the relationship between both parties.
Negotiation skills are especially important when managing small businesses or startups,
because they depend directly on the types of customers a business serves, how valuable they are based on the size of their transactions, and how much they contribute to the project’s total revenue. That’s why small-business owners and growing companies need
to understand negotiation and how to negotiate with customers to maximize returns without losing them.
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مهارات التفاوض
Negotiation requires gathering key information, especially about a customer’s capabilities and resources, as well as whether they need the product or service once or
on an ongoing basis. These factors have a significant impact on negotiations and help determine whether to offer a larger discount or better terms to encourage the customer to
continue doing business with the company and build loyalty.
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Supplier negotiation
Negotiation isn’t used only with buyers; it’s also an essential skill when dealing with suppliers. It’s therefore important to define the purpose of the relationship with them, such as
whether you’ll work with them as an agent or authorized distributor, or simply purchase specific materials on an occasional basis. Clearly defined objectives help determine how much flexibility you have when negotiating
the terms of the contract.
It’s also important to build an ongoing, mutually profitable relationship—especially when negotiating to become the supplier’s agent or distributor. It may be
It can be difficult for startups to commit to purchasing large quantities from a particular supplier. However, negotiation can help convince the supplier of the importance of signing the agreement in order to expand
Sales channels in a particular market that other distributors may not be able to access, or a new way to market its product that offers added value and encourages it to
and sign an agency or distribution agreement.
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Negotiating for Employment
إن إقناع موظف ما بالموافقة على عمل معين ليس مهمة سهلة؛ لذا فإن يحتاج مفاوضاً يمتلك هذه المهارة، فالتفاوض أثناء عملية التوظيف يجب أن
focus on making an offer that satisfies the employee as much as possible. While the offer may not include a high monthly salary, additional benefits can be offered
معتمدة على تحقيق الأهداف المطلوبة منه مع ضرورة ذكر ذلك بشكل واضح في العقد، ومن الضروري أيضاً تحديد أهمية الوظيفة المطلوبة
whether the position needs to be filled immediately or can remain vacant for a certain period, as this has a significant impact on negotiations with job candidates.
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Negotiation Skills for Employees
Negotiators should expect employees to make repeated requests for successive salary increases or time off at inconvenient times due to workload pressures. They should therefore
When negotiating with employees, take these requests into consideration and try to approve them, in whole or in part, without harming the interests of the business. This can help maintain employee loyalty.
تجاه العمل.




