Choosing hashtags isn’t random—it’s not just about using tags related to your industry

alone. To choose the right hashtags, follow these steps:

- Identify your field, such as “writing.”

- Identify your specialty within that field, such as “article writing.”

Finally, define your scope of work, such as “remote work.”

Go to Instagram’s search bar and search for your industry using a hashtag, such as #writing.

Then note the most-used hashtags relevant to your industry.

Next, search for your area of specialization using a hashtag, such as #articlewriting, and note

the most-used hashtags.

Finally, search for hashtags related to your location if you work within a specific area, such as

#remote_article_writing, and note the relevant hashtags as well.

By following the steps above, you’ll be able to build a list of the most popular and relevant hashtags for your industry, so you can choose from them

and be sure to include synonyms relevant to your industry in your search.

لتعزيز قائمتك.

Another tip to keep in mind when searching for hashtags is to click on them and check out

the other hashtags your competitors use in their posts. You’ll often find more hashtags that

you wouldn’t have thought of.

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The right number of hashtags in posts

In general, you can use up to 30 hashtags in a single post. Using more than that may cause your post to fail.

But in reality, you don’t need to use this many hashtags in every post, so we recommend using

at least 10 to 15 hashtags per post. One study found that accounts using

9 hashtags achieve 2.5 times greater reach per post than accounts using just one hashtag.

To help you choose the right number of hashtags for your Instagram posts,

we recommend the following:

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High-ranking hashtags

You can use 3 to 5 highly popular hashtags—those that have been used more than

200,000 posts, which will help you reach the largest possible target audience.

.

Medium-tier tags

You can use 3 to 5 medium-competition hashtags, which have between

80,000 and 200,000 posts. Competition for these hashtags is lower than for high-competition ones, giving you opportunities

أفضل للعرض.

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Industry-related tags

You can use 3 to 5 hashtags relevant to your business, such as your specialty or location. These

hashtags will help you reach your target audience more effectively and attract followers interested in your business, but they

won’t help you reach as large an audience as the previous ones.

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Branded tags

The final hashtag relates to your brand, so you can use one or two branded hashtags. Use these

hashtags specifically to help build brand awareness, become a leading name in your industry, and

reach the right audience—not just any audience.

You can also increase brand awareness on Instagram عن طريق المسابقات أيضاً 

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The right place for hashtags in posts

In fact, where you place a hashtag doesn’t make much difference to your reach, so you can put hashtags wherever

You can place them either in the caption directly below the content or in the comments—both are fine.

However, it’s worth noting that some people find hashtags directly beneath the content distracting. To avoid this,

there’s a simple trick: when writing the caption as you prepare your content for publishing, add a space by pressing

the Enter key at least three times, then add your hashtags. That way, they won’t appear directly below the image unless someone taps

“More.”

You can use the same method to hide hashtags when writing a post description; it’s not limited to

They were bothering you, or you thought they were spoiling the look of the post.

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Check hashtag effectiveness on Instagram

The most important thing when using a hashtag is to make sure it works perfectly and achieves the intended results.

To do this, check how many impressions the hashtag has generated.

To view your post statistics, if you have a business account on

الإنستقرام follow these steps:

- Go to any of your posts and look below it for the “View Insights” button.

A window will appear showing your post statistics. Scroll down this list to review them.

Impressions from hashtags.

By reviewing the reach statistics generated by hashtags, you can identify the best hashtags

for driving meaningful reach. You can then use them effectively in future posts.

to achieve better results.

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Tips for using hashtags on Instagram

In addition to the points we’ve already covered, here are some other tips to help you use hashtags

more effectively and achieve better reach each time:

Spend enough time preparing a hashtag list using the research guide we discussed earlier. This will

save you the hassle of searching for suitable hashtags every time you post.

Don’t use the same hashtags repeatedly across all your posts. Repetitive content goes against Instagram’s policies,

so don’t follow this strategy—even if it gets great results at first—or you could be penalized

by Instagram’s management team.

Don’t overlook the importance of launching a branded hashtag to increase brand awareness. It could be your brand name.

or the company or its logo.

- You should check hashtags before using them, as some may be banned or hidden, making

them useless. Be sure to check every hashtag, no matter how harmless it may seem or how unlikely it is to be banned, as it could be

against Instagram’s guidelines without your realizing it.