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عادةً ما يقوم رواد الأعمال by reviewing their employees’ personal accounts on Social media fairly regularly, perhaps to assess their professionalism
and competence; this may raise several questions, chief among them: Should I worry about my manager visiting my Facebook page—and should I delete
ذلك الحساب؟
And if that option is available to you, of course, there’s no need to avoid social media. A hiring survey found that about 57% of
New employees are less likely to be interviewed by senior leaders, but you should remain vigilant regardless of your job status.
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أدوات للتواصل
The same survey also found that more than half of entrepreneurs use social media to check their current employees’ profiles. This is
a trend that has grown in recent years, which means that good judgment and clear vision are key to your career. So you should look at websites
Social media are tools for communication. Once you can control and guide the choices you make on your social media pages, you
won’t have much to worry about.
Here are a few tips for using social media:
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1- Create a separate professional account
You probably don’t want your professional contacts to see videos of you celebrating the purchase of a bird or puppy. But you can post an appealing photo
from your personal life to add a touch of beauty and humanity. If you want to share more than that, it’s best to create a separate profile for
professional use, keeping your work contacts within the circle of information you want to share with them and that is relevant to them. Also, use your Instagram account
For sharing family photos and personal updates, set your followers so that only approved people can see them.
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2- Adjust your privacy settings
If you have a profile on Facebook, Twitter, or another platform, you can choose how visible your profile is to the public by selecting privacy settings that
allow specific people to view your vacation photos.
If you don’t have a separate professional account, give the public full access to your information to encourage them to add you as a “friend” or “follow” you.
Similarly, if you have a LinkedIn account to help you find a new job, you probably don’t want your boss to see your
activity. Change your privacy settings so you can have peace of mind.
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٣- راجع محتواك
Review old photos on your personal social media accounts and remove anything inappropriate or unprofessional, without making excuses for yourself
—such as vaguely assuming that colleagues or managers will never get the chance to see it (what if a college classmate becomes a future coworker?). For example, immediately delete
your old account on any platform that you no longer use, and remove any Blog you previously shared on your page that contains romantic poetry from your teenage years.
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4- Choose your friends wisely
After building your professional Facebook profile, you should get a goofball banner indicating that you posted something offensive on your page; even if you
delete it later, there’s still a chance—however small—that someone saw it, potentially causing serious damage to your career. So take your time and think carefully about
Choose your friends.
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5- Review posts that others share with you
If someone shares an unprofessional post on your page, you probably don’t want it appearing in your notifications for weeks until you log in
again. What’s more, it will be the first thing any new contact sees when they visit your profile. So change your settings to require your approval
before anything others post to your profile appears, and change your settings so only you can post.
Likewise, set your notifications to send you an email or phone alert right away if someone tags you. Then untag
yourself if you’d rather your contacts not see the photo or post.
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٦- أظهر شخصيتك
Being professional doesn’t mean hiding your sense of humor or playful personality—just don’t use them to make crude jokes. Your personality is your brand, so it should
be authentic and trustworthy.
Along the same lines, there are other things you must avoid because they could harm your career. Never do the following:
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• Don’t post things you may regret later
Remember that once you post something online, it can be difficult to remove. Before posting, ask yourself: “Would you feel embarrassed if your employer happened to see
this? Could it hurt your chances of getting hired or building a relationship with a new client?” The same applies to words and images, even if they are
on your profile, so you should always be careful.
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• Don’t complain too much.
Facebook or other platforms are not Social Media a place to vent about work-related stress. Sharing a negative view of your job will make you seem like someone who doesn’t want
to stay in it. This won’t earn you the trust or respect of others, especially your employer.
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• Don’t nitpick other people’s mistakes
Falling into these traps on sites like Twitter can make it seem as though you have serious anger-management issues. Disagreements
that stem from differences of opinion are rarely productive, so it’s better to have a lively discussion while keeping it polite.
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• Avoid posting during work hours
Posting high-quality content that benefits your colleagues shows a high level of professionalism in your field. However, if you do so during
work hours, your manager may notice. So post only during lunch or breaks, and avoid wasting time on social media
during work hours.
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5. Avoid turning your social media presence into an advertising campaign.
Misusing status updates by flooding your friends with ads is one of the easiest ways to lose them on Facebook, for example. Instead of
telling everyone you’re the best real estate agent in the area, share daily tips on selling homes and make your posts and status updates interesting,
and use your profile to establish yourself as an expert in your field. Your followers will naturally turn to you when they need your products or services.
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• Don’t stay online for too long
Set a reasonable time limit for interacting with your contacts on social media. Ten minutes a day can help you connect with others,
And no more than that, or it won’t be enjoyable.
Following the advice above will help you land your dream job. What’s more, social media can support you as an important communication tool. If your employer
checks your habits from time to time on your personal profile on those sites, they’ll certainly be impressed.




