As we mentioned earlier, SEO (search engine optimization) is essential for websites and blogs that offer services or sell products.

There are also many ways to achieve a good search engine ranking, such as advertising, but—as noted—those results end when the advertising campaign ends.

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What are the most important SEO rules?

اولاً : page title and description :-

-Page title : العنوان الخاص بالصفحه تعتبره جوجل اهم جانب في جوانب السيو لأنه يكون اول شئ تقع عين الزائر عليه .

Key elements of a well-crafted page title:

- The title should be 45 to 60 characters long while accurately describing the page’s content.

- Every page on your website should have its own unique title that also describes the page’s content.

-Home page title : You should understand the difference between the title description for each page on your website and the description of the website’s main page. When describing a page

The main website description should also be 40 to 65 characters long. Start by writing the name of the website or forum, then describe what it offers.

Your website in a nutshell.

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أقرأ أيضاً : The importance of keywords in SEO.

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-Description : The page description is also important for SEO and is one of Google’s key considerations. That’s why you should write a description no longer than

150 characters that accurately describes the page’s content and attracts visitors.

Key elements of a good page description:

- Each page should have a unique description that differs from every other page on your website.

Avoid repeating the title in the description.

Avoid overusing keywords in the description.

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ثانياً : the using of h1,h2,h3 :-

Use an H1 tag for the page title so Google crawlers can identify it.

Use H2 tags for other main or subheadings, and make sure they are clearly identified as well.

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ثالثاً : image optimization :-

Images are among the things that attract visitors’ attention most. Before choosing images and adding them to a page, make sure they don’t affect loading speed

and that they are free of copyright restrictions. Many websites offer this type of image.

Key elements for using images correctly:

- Add a description to images using alt text.

- Make sure images are an appropriate size so they don’t affect page load speed.

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رابعاً : internal links :-

Another important aspect of SEO is Internal links These are links to other pages on your own website. For example, suppose you’re writing an in-depth guide to SEO in three parts, and while writing the second part, you add a link to the first part so visitors can read it before continuing.

مفصل عن السيو في 3 اجزاء و اثناء كتابه الجزء الثاني وضعت رابط الجزء الاول حتي يتبعه الزائرين لقرائته قبل الجزء الثاني.

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اقرأ ايضاً: Common mistakes when building backlinks

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خامساً :page speed  :-

Make sure all your website pages load quickly so visitors don’t leave. Website owners who complain about

their Google rankings dropping after previously ranking highly should check their page load speeds.

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سادساً : external links  :-

This practice (روابط خارجيه) can significantly improve SEO. It involves placing links to your website on other sites, but keep in mind that

those sites should be in the same industry and offer the same products.

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سابعاً : mobile friendly seo :-

The number of mobile phone users worldwide grows by around one million every day, so you need to make sure your website is mobile-friendly and also

works well across all web browsers.

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ثامناً : site map :-

It’s a good idea to add a search bar to your website to make it easier for visitors to navigate. This also became an important SEO practice in 2017.

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تاسعاً : content is king :-

When talking about SEO, we have to mention “content is king.” Content will remain the foundation of SEO, and when writing it, you should keep in mind that

there are two types of audiences for your content. The first is your visitors, so your content should provide valuable information. The second is Google’s crawlers.

You should also use keywords appropriately throughout your content so Google doesn’t consider it spam.