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The success story of John Paul DeJoria is a testament to the human spirit’s resilience in the face of life’s hardships. It is also an inspiring example of how someone with intelligence and resourcefulness can
صنع المستحيل.
DeJoria became one of the most prominent رجال الأعمال in the United States and made the Forbes list of the wealthiest people, after once being homeless and living on the streets
and going door to door to sell shampoo and educational encyclopedias to cover his expenses.
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- John Paul DeJoria was born on April 13, 1944, in the Echo Park neighborhood of Los Angeles. At the age of nine, he began selling Christmas cards and newspapers.
Alongside his older brother, he supported his mother after his parents separated. He attended Atwater Elementary School and graduated from John Marshall High School
in 1962. He and his brother were then sent to a foster home after their mother was unable to provide for them. He was 22 when his wife
left him after taking all of his savings, and shortly afterward, DeJoria became homeless.
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-DeJoria spent two years in the U.S. Navy and then moved between a series of jobs, working as a Collier’s Encyclopedia salesman, a shampoo bottle salesman,
and an insurance salesperson, as well as a maintenance worker. He gained experience with hair-care products while working at Redken Laboratories in 1971 as one of its
hair-care product salespeople. After a year and a half, he was put in charge of the company’s scientific schools and salon chain, but he was fired from
He left his job in 1975 after a disagreement with his manager over strategy. Business.
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After that, he joined Fermodyle Hair Care, where he received management training andSales techniques but he didn’t stay there long,
then moved into sales at the Institute of Trichology, earning $3,000 a month plus a 6% commission. However, he was let go because the company couldn’t pay
what it owed him after the success he had achieved.
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In 1980, he decided to go into business with his friend Paul Mitchell and took out a $700 loan to get the business started.
The company developed hair-care products for professional stylists. During its first two years, John Paul DeJoria and his friend Mitchell struggled, and John was living
in his car. But the surprise came in the third year, when the company achieved unprecedented success, reached $1 million in revenue, and found its way into thousands of
salons. Today, its annual revenue is estimated at around $1 billion.
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In 1986, Michael Goustin asked DeJoria to fund a company that would explore for oil and gas using environmentally friendly methods. John agreed
and founded Goustin Energy. After Mitchell Paul died in 1989, DeJoria founded Patrón Spirits, along with more than a dozen other companies,
from House of Blues to DeJoria Diamonds. He has interests across a range of industries, including life sciences, telecommunications, and yachting.
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-تقدر ثروة ديجوريا حوالي 3.1 مليار دولار، وقد حصل على العديد من التكريمات والجوائز منها جائزة “Lone Sailor” عام 2012 لخدمته البلاد
والمجتمع، وكرمته مؤسسة “The Dream” عام 2014 وأهدته جائزة الإنسانية لمساهماته الكبيرة في برامج المؤسسة، وفي العام نفسه حصل على
تكريم خاص من مجلس إدارة “Beauty Industry West” وقدمت له جائزة “Legend of Beauty” لكونه أحد المبتكرين في
the beauty industry.




