It is known in the current world that students are increasingly interested in the phenomenon of

distance learning, which is what It has become very popular among people, and this increases

the need to know the qualities of a good educational platform that you can Rely on them to learn and

gain knowledge and experience while you are at home.

Now you must be sure that this type of education and this form of education is not only used for

Students and teachers, but rather people who want to learn languages, for example, a specific skill

online, a craft or experience in terms of Technical or professional, learning to play a musical

instrument or a specific field, such as this can also be resorted to You can also resort to such

formats online.

It is natural today to find people looking for free courses to learn a specific skill or develop a talent

from the talents,That is why people are increasingly searching for an online educational platform to be

able to learn. But in order for people to have a good and integrated experience, the lessons should be

hosted within an educational environment Online attractive and convenient, containing all the necessary

technical resources. To learn more about the qualities of a good educational platform, continue reading

the article. But consider the following example first:

Suppose a person is thinking of relying on what he knows about a specific field to prepare an educational

course Or a digital book to sell online. Then that person gets ready, organizes all the content they’re

going to share, And he prepares a complete and quality online course, which includes all the materials

and elements that qualify him to succeed in the course

But this person doesn’t know how to use technology a lot, not even the characteristics and techniques

of design, computing, And all the necessary things to launch his educational course and sell it on one of

the platforms and ensure that the student can Access to all content that has been prepared.

Here comes the discussion on the topic of the online educational platform and determining the

characteristics of a good educational platform

This platform provides the means and methods to help him implement his theoretical idea, without

having to He must take care of technical requirements when providing content to the customer. Such

digital platforms are prepared by companies specialized in this field, which provide all the equipment

The tools that content producers and institutes need to deliver valuable and quality content to

students, and impart Professional image and gain credibility in the market.

If you are just starting out in the digital market, or have a course or course, it is important to know and understand how it works

These platforms are for you to know exactly which option suits you best.

Learn the following:

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Qualities of a good educational platform

The truth is that when you realize the full mechanism of action of this type of service, it becomes

easier for you to know if it is The option you have chosen will be effective in practice or not.

Basically, the platform should automate all the processes related to publishing, distributing and

promoting as well as paying for digital product.

In other words, the system you are using must be able to:

Store the course or course in the format in which it was prepared (educational videos, e-books,-

podcasts, etc.).

Providing content to the customer with quality and quality, without any errors or interruptions-

Ensure safety and comfort during purchase, both for the instructor and the student-

Providing a channel of communication between the trainer and the client or student in order to answer-

questions and ambiguous points, Suggestions as well as provide additional information.

Attempting to guide the trainer to the best marketing and sales strategies, such as affiliate-

programs for example.

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 Usability of the platform on mobile devices

Surely you have heard of the concept Mobile Friendly before, which in short means the ability of the

site to read its content Through mobile and tablet devices. In the past, it was common for people to

access the Internet and websites using a computer, but now It has become more and more popular to

rely on a cell phone to access the web, due to its ease and practicality To rely on this type of

technology. With this, the user can watch videos, read texts and listen to the contents on his phone,

whether it is At home, on public transport or even anywhere else.xx

By entering the digital market, you must be aware of this fact and be prepared to understand it. For

this reason, it is important to invest in mobile-friendly digital courses The content should be compatible

with the dimensions and sizes of screens of all kinds. When the trainer or the owner of the educational

courses exploits the field of responsive design with all devices, the student is allowed

By entering the course content from anywhere he wants, without affecting or darkening his experience

and browsing experience, orThe quality and quality of the educational materials provided to

him is unfair.

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 The ability to customize the learning style

We mentioned earlier that the distance education market is constantly growing, right?

This indicates the intensity of competition in this field, and that entrepreneurs, coaches and teachers

need to make effortsTo deliver informative and quality contents, and most importantly, to provide

advantages and benefits to students.The presence of a dedicated course platform ensures a distinctive

appearance of the course or course you are offering and this helps to Gain a distinctive presence for

the brand or brand, and allow you to communicate with students exactly the way you want. These

specializations and special care for students include choosing the right colors for educational materials

And the virtual educational environment, likable and comfortable templates for them, adding a space or

place for communication, such as forums and chat, information sharing buttons, the ability to select

materials and modules that have been completed on It was done, and other modern methods and

techniques.

Always try to find a platform that helps you build an appropriate and customized visual identity

for your page With the characteristics of the audience or students you intend to reach.

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 A virtual learning environment

The educational platform or the course platform must be more than just a place or space to be placed in

it, but it must This platform should have all the features and functions that facilitate information

management, as well as the relationship between teachers and students. The virtual learning

environment service is the one that allows the educational process as a whole to take place virtually or

online, Without anyone having to move from one place to another to attend or give lessons in the future.

The goal of this strategy is to implement the traditional classroom environment within the virtual

environment or on the Internet, Without affecting the quality and quality of education.

The online learning environment should allow assessments to be conducted online, within days and times

to be determined In advance, or within a certain period of time set by the teacher or teacher in

advance. Besides, the entire communication process should take place within the platform, ensuring that

students can speak Together, ask the teacher or coach what they want to know more, or share some

relevant information with them lesson or training.

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 Information security

No matter how accustomed people are to work online or in the virtual environment, there are still some

Fear or distrust of buying or even learning in the digital milieu. From the following study, from Statista,

we note that out of 3000 people who answered it, at least there was About 60% of them did not buy

any of these types on the Internet, whether it was travel tickets, digital books, Music, daily necessities

or theater tickets for example…

A study shows that there are still numbers of people who have not bought online For this reason, you

have to be very careful when choosing the educational platform where you want to host Your courses

and the digital contents you prepare, so that they are able to spread safety and spread it among

learners and teachers, try not to be exposed to fraud as much as possible (although it cannot be

guaranteed that Exposure like that is 100%, let’s be real.)

Potential customers should understand from the start that you care a lot about security and security

across the platform, and that you rely Secure payment methods, clear policies on refund periods, and

ease of finalizing purchases.

These characteristics and features, besides being important to stand out and shine in the market, help

you gain trust Users, which is an obligation for every coach, entrepreneur, or person who handles money

and confidential customer information. That’s why when you evaluate the qualities of a good educational

platform, you should check that they follow the required and specified standards By the Data

Protection Act or, as we say, the GDPR regulation.

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Freedom in the form of content

When choosing the appropriate content format for courses and courses, you may choose the format

that you see fit for you or on The least commensurate with your skills and in line with the desires and

preferences of the audience. But nothing prevents you from producing educational materials in other

formats in order to diversify your lessons, and offer other possibilities It is perfect for students and

trainees. If you rely more on the preparation of educational courses, for example, it is never forbidden

to create an electronic brochure to deal with Specify in more detail or offer a lesson in an audio or

audio file, so that students can improve their time They study and listen to the content while they do

other work and activities. The problem in this regard is that it is not considered an option available by

all platforms, and this is one of the characteristics of the platform A good educational system gives you

the freedom to choose the content format you want, as well as gives you several options for types

and formulas.

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Supporting the student and the user, as well as the affiliate marketer and the customer

The issue of selling educational courses and courses is based on 3 main characters:

The trainer or content owner, who uses his knowledge to create digital courses, courses and products-

Affiliate or commission marketer, who is the person responsible for selling these courses and courses-

that the trainers provide

By preparing it, this is if the trainer decides to rely on people who market his educational materials for-

a commission.

The buyer or trainee, who is the person who will buy, watch and learn the content.-

And here the educational platform that is ideal is the one that mediates between these people, It

provides them with the necessary support and assistance so that everyone gets the best user

experience. The trainer needs things that make it easier for him to raise educational content or

lessons, as well as manage all information and data of students and trainees.

For the affiliate or affiliate marketer, he must know the advantages that come to him from promotion

and marketing For courses and educational courses that belong to others, as well as some strategies

and techniques that help him to Proper promotion of digital courses and materials.

Finally, for the customer or the trainee, all his questions must be answered and try to meet all

his needs and solve The problems he suffers from, and all this helps the coach and the platform

to gain his satisfaction.

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 Free to use

Surely online you can find options for completely free platforms, fully paid platforms, and platforms

Pay only when you make sales. This also goes into determining the qualities of the educational platform

that are good for you and your educational materials, after choosing The platform that provides you

with all the functions, features, and materials you need to teach online and sell courses, then Think

about the feasibility of paying money to use the platform or not. Most of the trainers who start

preparing an online educational course, do not have a lot of money to invest and pay, And they are not

considered at all willing to risk financially in a new model of online business.

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