{"id":9972,"date":"2017-10-30T16:44:18","date_gmt":"2017-10-30T13:44:18","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=9972"},"modified":"2017-10-30T16:44:18","modified_gmt":"2017-10-30T13:44:18","slug":"10-%d8%aa%d8%b9%d8%a7%d8%a8%d9%8a%d8%b1-%d8%aa%d8%b3%d9%88%d9%8a%d9%82%d9%8a%d8%a9-%d9%85%d8%b6%d9%84%d9%91%d9%84%d8%a9-%d9%81%d9%8a-%d9%85%d8%ac%d8%a7%d9%84-%d8%a7%d9%84%d8%b9%d9%82%d8%a7%d8%b1%d8%a7","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/10-%d8%aa%d8%b9%d8%a7%d8%a8%d9%8a%d8%b1-%d8%aa%d8%b3%d9%88%d9%8a%d9%82%d9%8a%d8%a9-%d9%85%d8%b6%d9%84%d9%91%d9%84%d8%a9-%d9%81%d9%8a-%d9%85%d8%ac%d8%a7%d9%84-%d8%a7%d9%84%d8%b9%d9%82%d8%a7%d8%b1%d8%a7\/","title":{"rendered":"10 Misleading Marketing Phrases in Real Estate to Watch Out For"},"content":{"rendered":"

\"Image<\/a><\/p>\n

 <\/p>\n

Real estate agents can make even the most ordinary properties sound highly appealing by using certain words that often mask their true meaning. But<\/span><\/p>\n

it\u2019s time to uncover the hidden meanings of common words in classified ads, so you can judge for yourself what to expect from the <\/span><\/p>\n

property being described.<\/span><\/p>\n

That\u2019s why Lamudi has translated and explained 10 of the most overused buzzwords in real estate<\/a> To help anyone looking to buy a property<\/span><\/p>\n

or rent one know whether agents are exaggerating in their descriptions.<\/span><\/p>\n

.<\/p>\n

1. \u201c\u062c\u0630\u0627\u0628\u201d<\/strong><\/span><\/h2>\n

When a listing describes a home as \u201ccharming,\u201d there\u2019s a good chance the property is actually quite small. So, if the size of the house or apartment <\/span><\/p>\n

If it\u2019s mentioned in the listing, there\u2019s a good chance that the \u201ccharming\u201d home isn\u2019t very spacious at all.<\/span><\/p>\n

.<\/p>\n

2. \u201cClose to public transportation\u201d<\/strong><\/span><\/h2>\n

Although location is very important, living close to transit hubs usually means being in a noisy area. That\u2019s why providing more precise details about the distance<\/span><\/p>\n

between the home and the railway or busy roads can help build the listing reader\u2019s confidence.<\/span><\/p>\n

.<\/p>\n

3. \u201c\u062e\u0635\u0648\u0635\u064a\u201d<\/strong><\/span><\/h2>\n

Privacy is very important, but local amenities matter too. So before getting excited about having a place of your own, check how far the property is <\/span><\/p>\n

from the nearest supermarket, schools, or public transportation.<\/span><\/p>\n

.<\/p>\n

4. \u201cFull of potential\u201d<\/strong><\/span><\/h2>\n

What this really means is that after spending a lot of money and investing precious time, this house could become your dream home. But if you\u2019re not<\/span><\/p>\n

prepared to put in the work to renovate and transform the place, it will stay just as it is\u2014with no potential.<\/span><\/p>\n

.<\/p>\n

5. \u201c\u0633\u0627\u062d\u0631\u201d<\/strong><\/span><\/h2>\n

This description is often used alongside the word \u201ccharming.\u201d In reality, \u201ccharming\u201d usually means the property is old or small. Be sure to look closely at the <\/span><\/p>\n

photo in the listing and arrange a viewing so you can see the property\u2019s age and condition for yourself.<\/span><\/p>\n

.<\/p>\n

6. \u201c\u0644\u0627 \u064a\u0641\u0648\u062a\u0643\u201d<\/strong><\/span><\/h2>\n

Whenever you read a description urging you not to \u201cmiss out\u201d on a property, there\u2019s a good chance the owner is having trouble selling and wants to get rid of it as quickly as possible. <\/span><\/p>\n

Possible, as this kind of persuasive language can suggest desperation and urgency.<\/span><\/p>\n

.<\/p>\n

7. \u201cOpen-plan\u201d<\/strong><\/span><\/h2>\n

Although properties described this way can be luxurious, real estate agents often use the term to describe a small studio layout as <\/span><\/p>\n

open-plan. Be prepared for the kitchen, living room, bedroom, and sometimes even the bathroom to be squeezed into a single room.<\/span><\/p>\n

.<\/p>\n

8. \u201cIn original condition\u201d<\/strong><\/span><\/h2>\n

If a property is described as being in original condition, it\u2019s most likely undesirable and in need of renovation and updating before you can live <\/span><\/p>\n

\u0641\u064a \u0627\u0644\u0628\u064a\u062a.<\/span><\/p>\n

.<\/p>\n

9. \u201cUltra-modern\u201d<\/strong><\/span><\/h2>\n

This overused buzzword can be misleading when describing a property. For example, you may find that a bathroom described as ultra-modern has nothing more than<\/span><\/p>\n

a working toilet and a shower. If the property has modern features and appliances and contemporary decor, that should be clear from the listing.<\/span><\/p>\n

.<\/p>\n

10. \u201cSteps away\u201d<\/strong><\/span><\/h2>\n

This description fails to clarify the actual distance between the property and nearby public amenities, which is often much farther than you might imagine. What\u2019s more, <\/span><\/p>\n

the time it takes to cover that distance varies from person to person. If the distance between two points is short, the listing will state the time <\/span><\/p>\n

Essential for getting from one point to another.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

  \u064a\u0645\u0643\u0646 \u0644\u0648\u0643\u0644\u0627\u0621 \u0627\u0644\u0639\u0642\u0627\u0631 \u0648\u0635\u0641 \u0623\u0643\u062b\u0631 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0627\u062f\u064a\u0629 \u0628\u0637\u0631\u064a\u0642\u0629 \u062a\u062c\u0639\u0644\u0647\u0627 \u062a\u0628\u062f\u0648 \u0641\u064a \u063a\u0627\u064a\u0629 \u0627\u0644\u062c\u0627\u0630\u0628\u064a\u0629\u060c \u0648\u0630\u0644\u0643 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0643\u0644\u0645\u0627\u062a \u0645\u0639\u064a\u0651\u0646\u0629 \u062a\u062e\u0641\u064a \u0639\u0627\u062f\u0629 \u0645\u0639\u0646\u0627\u0647\u0627 \u0627\u0644\u0641\u0639\u0644\u064a\u0651. \u0648\u0644\u0643\u0646\u060c \u062d\u0627\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0625\u0632\u0627\u062d\u0629 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":10004,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[13988,8223,11663,2602],"class_list":["post-9972","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-13988","tag-8223","tag-11663","tag-2602"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/9972","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=9972"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/9972\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/10004"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=9972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=9972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=9972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}