{"id":8919,"date":"2017-09-20T07:07:27","date_gmt":"2017-09-20T04:07:27","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=8919"},"modified":"2017-09-19T21:46:11","modified_gmt":"2017-09-19T18:46:11","slug":"%d8%a5%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a7%d8%aa-%d9%85%d8%ad%d8%b1%d9%83-%d8%a7%d9%84%d8%a8%d8%ad%d8%ab-%d8%a7%d9%84%d8%a3%d9%85%d8%ab%d9%84-seo","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/%d8%a5%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a7%d8%aa-%d9%85%d8%ad%d8%b1%d9%83-%d8%a7%d9%84%d8%a8%d8%ad%d8%ab-%d8%a7%d9%84%d8%a3%d9%85%d8%ab%d9%84-seo\/","title":{"rendered":"\u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0623\u0645\u062b\u0644 (SEO)"},"content":{"rendered":"

\"Image<\/p>\n

 <\/p>\n

\u0647\u064a \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u0647\u0645\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u0628\u0648\u0627\u0633\u0637\u0629 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u064a\u062a\u0645 \u062a\u0637\u0628\u064a\u0642\u0647\u0627 \u062e\u0644\u0627\u0644 \u0625\u0646\u0634\u0627\u0621 \u0648\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a<\/a> \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0645\u0646\u0638\u0645\u0629<\/span><\/p>\n

\u062d\u064a\u062b \u064a\u0633\u0639\u0649 \u0625\u0644\u0649 \u062c\u0630\u0628 \u0623\u0643\u0628\u0631 \u0639\u062f\u062f \u0645\u0645\u0643\u0646 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 <\/a>\u0648\u0628\u064a\u0639 \u0627\u0644\u0633\u0644\u0639 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a.<\/span><\/p>\n

\n \u0648\u0647\u064a \u0639\u0645\u0644\u064a\u0629 \u062a\u0646\u0633\u064a\u0642 \u0641\u064a \u0647\u064a\u0643\u0644\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0644\u062a\u062d\u0633\u064a\u0646 \u0638\u0647\u0648\u0631\u0647 \u0641\u064a \u0635\u0641\u062d\u0627\u062a \u0646\u062a\u0627\u0626\u062c \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SERP) \u0628\u062d\u064a\u062b \u064a\u0638\u0647\u0631 \u0641\u064a \u0623\u0648\u0644 30 \u0646\u062a\u064a\u062c\u0629 <\/span>\u0639\u0644\u0649 \u0627\u0644\u0623\u0642\u0644.<\/span><\/p>\n

\n \u0648\u064a\u0645\u0643\u0646 \u062a\u0639\u0631\u064a\u0641 \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b<\/a> \u0627\u0644\u0623\u0645\u062b\u0644 (SEO) \u0628\u0623\u0646\u0647 \u0639\u0645\u0644\u064a\u0629 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0639\u0632\u064a\u0632 \u0645\u0643\u0627\u0646\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0639\u0644\u0649 \u0634\u0628\u0643\u0629 <\/span><\/p>\n

\u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0648\u0630\u0644\u0643 \u0628\u062c\u0639\u0644 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u064a\u0638\u0647\u0631 \u0641\u064a \u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0639\u0644\u0648\u064a \u0645\u0646 \u0635\u0641\u062d\u0629 \u0646\u062a\u0627\u0626\u062c \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b (SERP) \u0639\u0646\u062f \u0642\u064a\u0627\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0628\u0625\u062f\u062e\u0627\u0644 \u0643\u0644\u0645\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629 <\/span><\/p>\n

(Keywords) \u0645\u0639\u064a\u0646\u0629 .<\/span><\/p>\n

\n \u0643\u0645\u0627 \u0647\u0648 \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0646\u0647\u062c \u0645\u0646\u0638\u0645 \u0644\u062a\u062d\u0633\u064a\u0646 \u0639\u0636\u0648\u064a\u0629 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0641\u064a \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u063a\u064a\u0631 \u0645\u062f\u0641\u0648\u0639\u0629 \u0627\u0644\u0623\u062c\u0631 (Organic result) \u0648\u0639\u0644\u064a\u0647 \u0641\u0623\u0646\u0647 \u064a\u0631\u0643\u0632 <\/span><\/p>\n

\u0639\u0644\u0649 \u0639\u062f\u062f \u0627\u0644\u0632\u0648\u0627\u0631 \u0644\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0648\u0644\u064a\u0633 \u0639\u0644\u0649 \u0646\u0648\u0639\u064a\u0629 \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b .<\/span><\/p>\n

.<\/p>\n

\u0648\u064a\u0645\u0643\u0646 \u062a\u0642\u0633\u064a\u0645 \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0623\u0645\u062b\u0644 (SEO) \u0639\u0644\u0649 \u062d\u0633\u0628 \u0627\u0644\u0622\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0625\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627 \u0643\u0645\u0627 \u064a\u0644\u064a:
\n<\/strong><\/span>
\n \u2022\u00a0\u0627\u0644\u0642\u0628\u0639\u0629 \u0627\u0644\u0628\u064a\u0636\u0627\u0621 (White hat):<\/strong><\/span><\/span><\/h2>\n

\n \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644 \u0636\u0645\u0646 \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u064a \u0648\u0636\u0639\u062a\u0647\u0627 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0644\u062a\u062d\u0633\u064a\u0646 \u0645\u0633\u062a\u0648\u0649 \u0638\u0647\u0648\u0631 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0639\u0644\u0649 \u0634\u0628\u0643\u0629 <\/span><\/p>\n

\u0627\u0644\u0627\u0646\u062a\u0631\u0646\u062a \u0644\u0630\u0644\u0643 \u064a\u062c\u0628 \u0627\u0644\u0639\u0645\u0644 \u0639\u0644\u0649 \u0645\u0639\u0631\u0641\u0629 \u0625\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0645\u0639\u0631\u0641\u0629 \u0645\u0627\u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646\u0647 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629.<\/span><\/p>\n

.<\/p>\n

\u2022\u00a0\u0627\u0644\u0642\u0628\u0639\u0629 \u0627\u0644\u0633\u0648\u062f\u0627\u0621 (Black hat):<\/strong><\/span><\/span><\/p>\n

\n \u062a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0645\u062d\u0627\u0648\u0644\u0629 \u0627\u0644\u062a\u062d\u0627\u064a\u0644 \u0639\u0644\u0649 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u0625\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u0633\u0627\u0626\u0644 \u0645\u0634\u0643\u0648\u0643 \u0641\u064a\u0647\u0627 \u0644\u062a\u062d\u0642\u064a\u0642 \u062a\u0635\u0646\u064a\u0641\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0648\u063a\u0627\u0644\u0628\u0627\u064b \u0645\u0627\u062a\u062f\u0631\u062c \u0647\u0630\u0647 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0636\u0645\u0646 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0633\u0648\u062f\u0627\u0621 <\/span><\/p>\n

\u0645\u0646 \u0642\u0628\u0644 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b.<\/span><\/p>\n

.<\/p>\n

\u2022\u00a0\u0627\u0644\u0642\u0628\u0639\u0629 \u0627\u0644\u0631\u0645\u0627\u062f\u064a\u0629 (Gray hat):<\/strong><\/span><\/span><\/p>\n

\n \u0648\u064a\u062a\u0645 \u0641\u064a\u0647\u0627 \u0625\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0646\u0648\u0639\u064a\u0646 \u0627\u0644\u0633\u0627\u0628\u0642\u064a\u0646 \u0645\u0639\u0627\u064b.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

  \u0647\u064a \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u0647\u0645\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u0628\u0648\u0627\u0633\u0637\u0629 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u064a\u062a\u0645 \u062a\u0637\u0628\u064a\u0642\u0647\u0627 \u062e\u0644\u0627\u0644 \u0625\u0646\u0634\u0627\u0621 \u0648\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u062d\u064a\u062b \u064a\u0633\u0639\u0649 \u0625\u0644\u0649 \u062c\u0630\u0628 \u0623\u0643\u0628\u0631 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":9201,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[491],"tags":[274,12934,13686,10544,795,1413],"class_list":["post-8919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-seo","tag-12934","tag-13686","tag-10544","tag-795","tag-1413"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/8919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=8919"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/8919\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/9201"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=8919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=8919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=8919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}