{"id":6508,"date":"2017-06-04T11:53:57","date_gmt":"2017-06-04T14:53:57","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=6508"},"modified":"2017-06-04T11:53:57","modified_gmt":"2017-06-04T14:53:57","slug":"two-main-reasons-for-your-project-to-exist-on-social-networks-know-them","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/two-main-reasons-for-your-project-to-exist-on-social-networks-know-them\/","title":{"rendered":"Two Key Reasons Your Business Should Be on Social Media\u2014Find Out What They Are"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"http:\/\/www.pammarketingnut.com\/wp-content\/uploads\/photodune-4926866-social-media-buttons-s1.jpg\" alt=\"\u0646\u062a\u064a\u062c\u0629 \u0628\u062d\u062b \u0627\u0644\u0635\u0648\u0631 \u0639\u0646 \u202asocial networks .\u202c\u200f\" width=\"595\" height=\"397\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">If you\u2019re running a startup, your social media presence shouldn\u2019t be decided arbitrarily. You can\u2019t decide to create a Facebook page just because <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">everyone is there. Choosing the right marketing channel is a fundamental part of establishing your digital presence.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Building your reputation on these channels is the next priority. Marketing your business on social media means finding potential customers <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and increasing their engagement with your brand. This is something to consider when developing your social media strategy.<span id=\"more-1846\"><\/span><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Being present on social media gives you opportunities to increase awareness of your brand with a relatively smaller budget and a larger target audience. There are two reasons <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Two key reasons to have your project\u2019s name on social media\u2026<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">1- Build your marketing identity<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">2- Provide technical support and resolve any issues as quickly as possible.<\/span><\/p>\n<p style=\"text-align: center;\">.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\">First: Build your marketing identity<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Like any other company, your startup needs a strong identity and ideas to promote so people will trust your business. The next question to ask is: <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Which marketing channels are best suited to showcase this identity? For example,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><span style=\"color: #ff6600;\"><strong>\u0641\u064a\u0633\u0628\u0648\u0643<\/strong> ..<\/span> you can keep customers and everyone else informed about your startup\u2019s latest products and services. You can also share case studies to persuade prospective customers, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">such as stories from users who have had positive experiences with your company.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><span style=\"color: #ff6600;\"><strong>Twitter<\/strong> ..<\/span> You can also attract the attention of investors and experts by talking about the high-quality services you offer. And you can engage in real time with any prospective customer who replies <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">to tweets from your official account.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><span style=\"color: #ff6600;\"><strong>\u0644\u0646\u0643\u062f\u0625\u0646<\/strong> ..<\/span> Being visible on LinkedIn in the early days can be difficult, so you can wait until your project team is in place and your startup\u2019s culture has taken shape. Then you can establish a presence <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">on LinkedIn with a team and culture that allow you to engage with other brands.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><span style=\"color: #ff6600;\"><strong>Blog<\/strong> ..<\/span> To keep customers up to date with high-quality content, share lessons learned, and tell stories about your team\u2019s successes and what you\u2019ve accomplished so far <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and gauge customers\u2019 reactions to any new updates.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You can use all these channels to analyze customer feedback and increase their interest in using your services, while tailoring your approach to each audience. Also, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Being consistently active across multiple channels makes it easier for customers to remember your company and its services. This helps your startup gain visibility and reach the right target audiences.<\/span><\/p>\n<p style=\"text-align: center;\">.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 24px; font-family: 'comic sans ms', sans-serif; color: #993366;\">Posting times and audience needs<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">One of the most important things is to monitor your audience\u2019s needs and habits on social media. Posting late may work for a certain period, but that can change as their needs and habits evolve. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You can measure these changes through the comments you receive and engagement with your posts or tweets.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><strong>Building a marketing identity is an ongoing process<\/strong>, so you also need to stay active on social media. If you can\u2019t manage that, choosing <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">the essential channels, as mentioned, is the key.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">People are part of a startup\u2019s reputation: they can enhance its image or drag it into trouble. Posting blog articles, tweeting, and posting on Face <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">These are all good activities for improving your company\u2019s public image. But remember that people trust their friends more on social networks. So sharing stories and experiences <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">from users is one of the best approaches you can take.<\/span><\/p>\n<p style=\"text-align: center;\">.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Second: Technical Support and Problem-Solving<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Social networks are more than just marketing channels; they\u2019re a place to show people what you can offer. Most of the people who may go on to buy your products or <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">use your services will come to you through social networks.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">On social networks, you can showcase your service or product in use through videos, user reviews, photos, and other posts.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">One of the greatest benefits\u2014and one social networks encourage through their updates\u2014is using them as customer support channels. You can provide customers with all the <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">information they need or answer any questions they have. This can help you build loyalty among existing customers and increase your chances of attracting new ones.<\/span><\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">What do you do now?<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Social networks are among the most important tools that can help your startup grow. To make the most of them, all you need to do now is...<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">1 )\u00a0\u0625\u0639\u062f\u0627\u062f \u062e\u0637\u062a\u0643<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">2) Find the right channels you need.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">3) Collect ratings and feedback.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">4) Track the growth of your brand community, and keep an eye on your competitors\u2019 growth.<\/span><\/p>\n<p style=\"text-align: center;\">.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Here\u2019s what you should do on social media, in order, to build a strong presence\u2014if you find it overwhelming or don\u2019t have the resources to implement it. <\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0645\u0634\u0631\u0648\u0639 \u0646\u0627\u0634\u0626 \u0641\u062d\u0636\u0648\u0631\u0643 \u0639\u0644\u0649 \u0627\u0644\u0634\u0628\u0643\u0627\u062a \u0627\u0644\u0625\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0644\u0627 \u064a\u0645\u0643\u0646 \u0642\u064a\u0627\u0633\u0647 \u0625\u0639\u062a\u0628\u0627\u0637\u064a\u064b\u0627\u060c \u0644\u0627 \u062a\u0633\u062a\u0637\u064a\u0639 \u0623\u0646 \u062a\u0642\u0631\u0631 \u0625\u0646\u0634\u0627\u0621 \u0635\u0641\u062d\u0629 \u0639\u0644\u0649 \u0627\u0644\u0641\u064a\u0633 \u0628\u0648\u0643 \u0644\u0645\u062c\u0631\u062f \u0623\u0646 \u0627\u0644\u062c\u0645\u064a\u0639 \u0647\u0646\u0627\u0643.<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":7173,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[775,2,777,779,780,11422,2031,3366,2185,3569,284,782,7004,8617,6253,1320,6576,11423,341,13,373,21,374,226,42,240,411,415,6000,790,132,11424,144,146,2612,6503,793,794,24,48,18,797,798,1103,9802,11425,11426,5245,800,11427,803,10882],"class_list":["post-6508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-775","tag-2","tag-777","tag-779","tag-780","tag-11422","tag-2031","tag-3366","tag-2185","tag-3569","tag-284","tag-782","tag-7004","tag-8617","tag-6253","tag-1320","tag-6576","tag-11423","tag-341","tag-13","tag-373","tag-21","tag-374","tag-226","tag-42","tag-240","tag-411","tag-415","tag-6000","tag-790","tag-132","tag-11424","tag-144","tag-146","tag-2612","tag-6503","tag-793","tag-794","tag-24","tag-48","tag-18","tag-797","tag-798","tag-1103","tag-9802","tag-11425","tag-11426","tag-5245","tag-800","tag-11427","tag-803","tag-10882"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/6508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=6508"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/6508\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/7173"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=6508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=6508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=6508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}