{"id":26565,"date":"2022-05-17T00:11:19","date_gmt":"2022-05-16T21:11:19","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=26565"},"modified":"2022-05-17T00:11:19","modified_gmt":"2022-05-16T21:11:19","slug":"5-things-your-logo-should-say-about-your-business","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/5-things-your-logo-should-say-about-your-business\/","title":{"rendered":"5 Things Your Logo Should Say About Your Business"},"content":{"rendered":"

\"What<\/p>\n

\n

Your logo is the front window of your business.<\/span><\/p>\n

It may be the first impression someone gets of your visual brand.<\/span><\/p>\n

\u0625\u0630\u0627 \u0643\u0627\u0646 \u0639\u0645\u0644\u0643 \u0644\u0627 \u064a\u064f\u0646\u0633\u0649 \u0648\u062a\u0628\u064a\u0639 \u062e\u062f\u0645\u0627\u062a\u0643 \/ \u0645\u0646\u062a\u062c\u0627\u062a\u0643\u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u062d\u0642\u064b\u0627 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0627\u0646\u0637\u0628\u0627\u0639 \u0627\u0644\u0623\u0648\u0644 \u0625\u064a\u062c\u0627\u0628\u064a\u064b\u0627.\u00a0<\/span><\/p>\n

\u0648\u0644\u0643\u0646 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0634\u0639\u0627\u0631\u0643 \u064a\u0628\u062f\u0648 \u0648\u0643\u0623\u0646\u0647 \u0646\u0627\u0641\u0630\u0629 \u0645\u062a\u0648\u0627\u0636\u0639\u0629 \u0645\u0639 \u0625\u0637\u0627\u0631 \u063a\u064a\u0631 \u062c\u0630\u0627\u0628\u060c \u0641\u0633\u064a\u062a\u0645 \u0627\u0644\u062d\u0643\u0645 \u0639\u0644\u0649 \u0639\u0645\u0644\u0643 \u0628\u0634\u0643\u0644 \u0633\u064a\u0621 …<\/span><\/p>\n

\n

Today, your logo is your digital window. When a potential customer sees it, or when they\u2019re on their way<\/span><\/p>\n

\u0644\u0644\u062a\u0633\u0648\u0642 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a\u060c \u0641\u0647\u0644 \u0633\u064a\u0642\u0631\u0624\u0648\u0646 \u0648\u064a\u0631\u063a\u0628\u0648\u0646 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u0641\u0633\u0627\u0631 … “\u0645\u0631\u062d\u0628\u064b\u0627\u061f” \u062d\u0633\u0646\u064b\u0627\u060c \u064a\u0643\u0641\u064a \u062a\u0634\u0628\u064a\u0647 \u0627\u0644\u0646\u0627\u0641\u0630\u0629.<\/span><\/p>\n

\n

Surveys show that how you present your business online matters more than how you present yourself<\/span><\/p>\n

in person, especially to Millennials and Gen Z.<\/span><\/p>\n

\u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0631\u0626\u064a\u0629 \u0634\u062e\u0635\u064b\u0627\u060c \u0641\u0633\u064a\u0643\u0648\u0646 \u0627\u0644\u0634\u0639\u0627\u0631 \u0647\u0648 \u0648\u062c\u0647\u0647. \u0648\u0644\u0627 \u0639\u062c\u0628 \u0647\u0646\u0627 … \u0648\u062c\u0647\u0643 \u0648\u0634\u0639\u0627\u0631\u0643 \u062c\u0632\u0621 \u0643\u0628\u064a\u0631 <\/span><\/p>\n

of your visual brand.<\/span><\/p>\n

\n

\u0645\u0627 \u0647\u0648 \u0627\u0644\u0634\u0639\u0627\u0631\u061f<\/span><\/strong><\/span><\/h2>\n

A logo is a visual mark made up of symbols, colors, and text.<\/span><\/p>\n

Logos are used to communicate messages, ideas, and concepts. They are designed to represent organizations<\/span><\/p>\n

and companies and groups.<\/span><\/p>\n

They are used to build an identity within a company. The overall identity is a brand.<\/span><\/p>\n

Although your logo isn\u2019t your brand, it certainly plays a starring role.<\/span><\/p>\n

.<\/p>\n

Read also: The Importance of Having a Great Logo<\/a><\/span><\/p>\n

.<\/p>\n

\n

\n

Logos help us remember a company<\/span><\/strong><\/span><\/h2>\n

There are many distinctive logos around the world.<\/span><\/p>\n

Picture a logo right now! Any logo. It doesn\u2019t matter which one. Got it? Great\u2014tell us in the comments which logo came to mind and why.<\/span><\/p>\n

When you interact with a logo, the experience is visual. Remember, it\u2019s the face of your business and often one of the first interactions someone has with it.<\/span><\/p>\n

\u0645\u0627 \u0645\u0639 \u0634\u0631\u0643\u062a\u0643.<\/span><\/p>\n

\n

A logo can instantly evoke thoughts and feelings about a brand. Since a good logo is an element <\/span><\/p>\n

that\u2019s aesthetically pleasing, it can create a positive (or negative) association with your brand that your company name alone might not.<\/span><\/p>\n

\n

Some of the most famous companies have incredibly memorable logos. What\u2019s more, large companies spend big money on <\/span><\/p>\n

advertising, which means that the more you see and hear about them (on TV, YouTube, andPodcast<\/a>, and billboards,<\/span><\/p>\n

and emails, etc.) the more often they see it.<\/span><\/p>\n

Studies show that young children are interested in brands and can recognize brand names.<\/span><\/p>\n

That\u2019s the power of a professionally designed logo. It sticks in people\u2019s minds for a long time\u2014and only fades with time.<\/span><\/p>\n

\n

Your company needs a strong logo so people remember you, because they\u2019re not always ready to buy right away. So when <\/span><\/p>\n

they need your services or products, your company\u2019s name will be top of mind (consistent marketing helps<\/span><\/p>\n

That, too!).<\/span><\/p>\n

 <\/p>\n

\u0625\u0642\u0631\u0623 \u0623\u064a\u0636\u0627\u064b: The Cost of Logo Design in Saudi Arabia<\/a><\/span><\/p>\n

.<\/p>\n

\n

Your logo should say these five things about your business<\/span><\/strong><\/span><\/h2>\n

\u0646\u0631\u0649 \u0627\u0644\u0634\u0639\u0627\u0631\u0627\u062a \u0641\u064a \u0643\u0644 \u0645\u0643\u0627\u0646 – \u0645\u0646 \u0627\u0644\u0645\u0631\u0643\u0628\u0627\u062a \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0648\u0631\u0624\u0648\u0633 \u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u0648\u0635\u0648\u0631 \u0627\u0644\u0645\u0644\u0641 \u0627\u0644\u0634\u062e\u0635\u064a \u0644\u0645\u0646\u0635\u0629<\/span><\/p>\n

social media.<\/span><\/p>\n

That\u2019s why your logo needs to be versatile and adaptable. Sometimes it needs to be a sign <\/span><\/p>\n

printed on a 10-foot-wide metal storefront, or a 100-pixel digital browser icon (and it should be created by <\/span><\/p>\n

a professional designer so you have the right logo file formats).<\/span><\/p>\n

A great logo is appropriate, memorable, timeless, simple, and impactful.<\/span><\/p>\n

Logos are symbols that convey a broader brand message, and a thoughtful, eye-catching logo design will help you <\/span><\/p>\n

establish yourself as a reputable brand in a competitive space.<\/span><\/p>\n

\n

1. I\u2019m a professional, and I take my work seriously<\/span><\/strong><\/span><\/h2>\n

When you\u2019re first launching your small business, visual branding may not be number one on your endless to-do list<\/span><\/p>\n

(unless you\u2019re a designer\u2014hello!). But you\u2019d be mistaken. A professional logo comes first, alongside high-quality services and referrals.<\/span><\/p>\n

\u0623\u0648\u060c \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0639\u062a\u0642\u062f \u0623\u0646 \u0627\u0644\u062a\u0639\u0627\u0642\u062f \u0645\u0639 \u0645\u0635\u0645\u0645 \u0645\u062d\u062a\u0631\u0641 \u0645\u0643\u0644\u0641 \u0644\u0644\u063a\u0627\u064a\u0629\u060c “\u0644\u0627 \u064a\u0645\u0643\u0646\u0646\u064a \u062a\u062d\u0645\u0644 \u062a\u0643\u0627\u0644\u064a\u0641 \u0630\u0644\u0643 \u062d\u062a\u0649 \u0627\u0644\u0622\u0646”\u060c<\/span><\/p>\n

\u0647\u0643\u0630\u0627 \u062a\u0642\u0648\u0644 … \u0644\u0630\u0627 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0630\u0644\u0643 \u062a\u0642\u0636\u064a \u0633\u0627\u0639\u0627\u062a \u0623\u0648 \u0623\u064a\u0627\u0645\u064b\u0627 \u0623\u0648 \u0634\u0647\u0648\u0631\u064b\u0627 \u0641\u064a \u0635\u0646\u0639\u0647\u0627 \u0628\u0646\u0641\u0633\u0643 (\u0627\u0644\u0648\u0642\u062a = \u0627\u0644\u0645\u0627\u0644).<\/span><\/p>\n

\n

\n

What really happens is that you spend 1\u20133 years using an acceptable logo design, colors, and fonts, building your brand<\/span><\/p>\n

entirely around them, and putting them on everything and everywhere.<\/span><\/p>\n

These aren\u2019t the worst-case scenarios, but they\u2019re the ones we hear most often from clients.<\/span><\/p>\n

Our clients have experienced one or both of the scenarios above, and after a few years of using a logo, <\/span><\/p>\n

they finally understood the value of a professional rebrand. They come to us truly ready to invest in their brand.<\/span><\/p>\n

Visual merchandising and take their businesses to the next level.<\/span><\/p>\n

\n

Our advice for new business owners:<\/strong> Save time and money by getting a professionally designed logo <\/span><\/p>\n

from the outset, created by a designer who understands your company, target audience, future goals, aesthetics, and brand strategy.<\/span><\/p>\n

We make that happen for you at Start<\/a><\/span><\/p>\n

\n

I know what my brand stands for<\/span><\/strong><\/span><\/h2>\n

Logos are a point of identification. They\u2019re a symbol people use to recognize your brand and what it stands for.<\/span><\/p>\n

Your core values are represented and communicated visually through your logo. It\u2019s the foundation of your brand identity,<\/span><\/p>\n

just as your values are the foundation of your business.<\/span><\/p>\n

It serves as the basis for the story your brand is built on. This element is vital because it carries through to all your brand materials<\/span><\/p>\n

(newsletters, social profiles, merchandise, and more).<\/span><\/p>\n

Every small business logo we\u2019ve designed tells a story. What does yours represent?<\/span><\/p>\n

\n

I understand the audience I\u2019m trying to reach<\/span><\/strong><\/span><\/h2>\n

-Your audience looks for you by your logo (and your face).<\/span><\/p>\n

If you don\u2019t have a logo (or a good one), you\u2019ll miss out on opportunities to make your business memorable to your audience\u2014especially if your logo doesn\u2019t<\/span><\/p>\n

\u064a\u0643\u0646 \u0644\u0634\u0639\u0627\u0631\u0643 \u0635\u062f\u0649 \u0644\u062f\u0649 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 …<\/span><\/p>\n

Your logo should create an emotional connection with your audience, especially if you\u2019re trying to build brand loyalty.<\/span><\/p>\n

Consumers need to know, like, and trust you before they\u2019ll give you a try and make a purchase.<\/span><\/p>\n

Trust starts with a professionally designed logo. Loyalty will follow. Your logo shows customers they\u2019re in good hands.<\/span><\/p>\n

Once someone uses your product or services and has a positive experience, they\u2019ll remember you, look for you, and refer you to others.<\/span><\/p>\n

\n

\u0623\u0646\u0627 \u062d\u062f\u064a\u062b \u0648\u062d\u062f\u064a\u062b<\/span><\/strong><\/span><\/h2>\n

Your logo presents your company as an authority in your industry from the very start.<\/span><\/p>\n

\u0641\u062a\u0631\u0627\u062a \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0625\u0646\u0633\u0627\u0646 \u0642\u0635\u064a\u0631\u0629 \u0628\u0634\u0643\u0644 \u0644\u0627 \u064a\u0635\u062f\u0642 – \u062b\u0627\u0646\u064a\u0629 \u0648\u0627\u062d\u062f\u0629 \u0623\u0642\u0635\u0631 \u0645\u0646 \u0627\u0644\u0633\u0645\u0643\u0629 \u0627\u0644\u0630\u0647\u0628\u064a\u0629. \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062c\u0630\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647<\/span><\/p>\n

and convince your audience that you deserve it in less than two seconds.<\/span><\/p>\n

\u064a\u062d\u062f\u062b \u0645\u0639\u0638\u0645 \u0647\u0630\u0627 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a … \u0648\u0647\u0630\u0627 \u0647\u0648 \u0633\u0628\u0628 \u0623\u0647\u0645\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 \u062d\u0636\u0648\u0631 \u062c\u064a\u062f \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0639\u0628\u0631 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u0641\u0639\u0644\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0648\u064a\u0628.<\/span><\/p>\n

-\u0647\u0644 \u064a\u0635\u0631\u062e \u0634\u0639\u0627\u0631\u0643 \u0648\u0645\u0648\u0642\u0639\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 “\u0644\u0642\u062f \u0639\u0641\u0627 \u0639\u0644\u064a \u0627\u0644\u0632\u0645\u0646”\u061f<\/span><\/p>\n

\n

Check out our web design projects for visionaries who are making the world a better place. Many of these websites <\/span><\/p>\n

A matter of fresh branding, and you can \u0645\u0634\u0627\u0647\u062f\u0629 \u0623\u0639\u0645\u0627\u0644\u0646\u0627<\/a>.<\/p>\n

<\/span><\/p>\n

.<\/p>\n

Read also: The Best Logo Design Company in Riyadh<\/a><\/span><\/p>\n

.<\/p>\n

\n

I\u2019m unique and recognizable<\/span><\/strong><\/span><\/h2>\n

-Set your business apart from the competition. How? With your logo!<\/span><\/p>\n

-Dare to be different\u2014your business depends on it. What\u2019s your unique selling proposition? Communicate it through your logo.<\/span><\/p>\n

-With the right icon, colors, fonts, and custom details, you can convey your values and show how you\u2019re the best at what you do.<\/span>–<\/p>\n

-Your logo should embody your brand, creating an identity that people connect with and recognize.<\/span><\/p>\n

\n

Your logo builds brand recognition<\/span><\/strong><\/span><\/h2>\n

We hope your small business logo says these five things. We work with industry experts who are ready to create <\/span><\/p>\n

Your personal brand, building authority, and launching an impactful online presence. Having a logo is an integral part of<\/span><\/p>\n

showcasing your brand.<\/span><\/p>\n

\n

","protected":false},"excerpt":{"rendered":"

\u0634\u0639\u0627\u0631\u0643 \u0647\u0648 \u0627\u0644\u0646\u0627\u0641\u0630\u0629 \u0627\u0644\u0623\u0645\u0627\u0645\u064a\u0629 \u0644\u0639\u0645\u0644\u0643 \u0631\u0628\u0645\u0627 \u064a\u0643\u0648\u0646 \u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u0627\u0646\u0637\u0628\u0627\u0639 \u0627\u0644\u0623\u0648\u0644 \u0627\u0644\u0630\u064a \u0633\u064a\u062e\u062a\u0628\u0631\u0647 \u0623\u064a \u0634\u062e\u0635 \u0645\u0639 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0631\u0626\u064a\u0629. \u0625\u0630\u0627 \u0643\u0627\u0646 \u0639\u0645\u0644\u0643 \u0644\u0627 \u064a\u064f\u0646\u0633\u0649 \u0648\u062a\u0628\u064a\u0639 \u062e\u062f\u0645\u0627\u062a\u0643 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":26566,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[11429,25687,25686,25688,11435,25684,2488,25683,25685],"class_list":["post-26565","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-11429","tag-25687","tag-25686","tag-25688","tag-11435","tag-25684","tag-2488","tag-25683","tag-25685"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/26565","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=26565"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/26565\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/26566"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=26565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=26565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=26565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}