{"id":24918,"date":"2021-08-17T15:24:41","date_gmt":"2021-08-17T12:24:41","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=24918"},"modified":"2021-08-17T15:24:41","modified_gmt":"2021-08-17T12:24:41","slug":"6-tips-for-unparalleled-advertising","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/6-%d9%86%d8%b5%d8%a7%d8%a6%d8%ad-%d9%84%d8%aa%d9%82%d9%88%d9%85-%d8%a8%d8%af%d8%b9%d8%a7%d9%8a%d8%a9-%d8%b1%d8%a7%d8%a6%d8%b9%d8%a9-%d9%84%d8%a7-%d9%85%d8%ab%d9%8a%d9%84-%d9%84%d9%87%d8%a7\/","title":{"rendered":"6 Tips for Unparalleled Advertising"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/blog.hubspot.com\/hubfs\/how-to-make-an-ad.jpg\" alt=\"How to Make an Ad: A 10-Step Guide\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Creating an Advertisement: You\u2019ve come up with ideas, made plans, considered every detail, and finally created your product. After <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">all these stages, one question remains: How do you create an advertisement that will help launch a product successfully in the market?<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Whatever product you choose to sell, one thing is true everywhere and in every market, whether online <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">or in person: well-planned promotion is essential for building brand awareness.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">As the saying goes, \u201cAdvertising is the lifeblood of business.\u201d<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">In some situations, this may be true. Ultimately, there\u2019s little point in having a great product if<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0644\u0645 \u064a\u062a\u0645 \u0639\u0631\u0636\u0647 \u0639\u0644\u0649 \u0627\u0644\u0646\u0627\u0633 \u0648\u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u0646\u0627\u0633 \u0628\u0647. \u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">That\u2019s why you need to know how to promote a product. In this post, we\u2019ll share some<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> tips on how to promote your business effectively, so your hard work and efforts don\u2019t go to waste.<\/span><\/p>\n<h1 style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong><span style=\"font-size: 24px; font-family: 'comic sans ms', sans-serif;\">Tips for Creating Outstanding Advertising<\/span><\/strong><\/span><\/h1>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #00ccff;\"><strong><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">1- Get to know your business\u2019s typical customer<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">It may seem a little clich\u00e9 and repetitive to talk about customer personas, but in any business,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> getting to know your customers well is essential if you want to develop more targeted strategies that deliver results.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">When you start planning an advertising campaign, the first person to consider is your ideal customer<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u2014the person you designed your product for, based on your research. Ultimately, the goal of promotion is to reach<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> a specific audience and show them that you have something that might interest them and help solve a problem they\u2019re facing.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">So it\u2019s important to keep talking about customer personas to remind yourself how important they are in<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> Your advertising campaigns.<\/span><\/p>\n<p>.<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"CYCtgDW1es\"><p><a href=\"https:\/\/www.ibtdi.com\/en\/current-consumer-behaviour-and-how-do-they-affect-your-sales\/\">What Are the Key Behaviors of Today\u2019s Consumers, and How Do They Affect Your Sales?<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u0645\u0627\u0647\u064a \u0623\u0647\u0645 \u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u062d\u0627\u0644\u064a \u061f\u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0639\u0644\u064a \u0645\u0628\u064a\u0639\u0627\u062a\u0643\u061f&#8221; &#8212; \u0627\u0628\u062a\u062f\u064a\" src=\"https:\/\/www.ibtdi.com\/current-consumer-behaviour-and-how-do-they-affect-your-sales\/embed\/#?secret=CYCtgDW1es\" data-secret=\"CYCtgDW1es\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: center;\">\n<h2 style=\"text-align: center;\"><span style=\"font-size: 24px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><b>2- Think about the language used in your advertising<\/b><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">After identifying your customer persona, you can consider the type of language that\u2019s most suitable<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> for reaching that audience.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">When planning an advertising campaign, the first language we typically rule out is one that\u2019s overly formal <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">or uses too many different regional dialects, which can cause misunderstandings<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> for your audience. So, consider who you\u2019re hoping to reach when promoting your product. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u062d\u062a\u0649 \u062a\u0639\u062b\u0631 \u0639\u0644\u0649 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0647\u0645. \u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Let\u2019s look at two examples to make this clearer:<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Let\u2019s say your product is an online course about improving your posture and performance as a speaker at an international conference on workers\u2019 rights.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> on workers\u2019 rights.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Notice that the audience you want to reach with your product is very specific: working people<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> who know workers\u2019 rights well and give talks on the subject.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">So, the language you use to reach this audience can be more formal, and you can use<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> legal terminology.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Now imagine another scenario: you run an e-commerce business selling sportswear. When creating advertising for<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> your business, using very formal language isn\u2019t helpful. Instead, you can use popular terms commonly heard in<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0623\u0646\u062f\u064a\u0629 \u0627\u0644\u0631\u064a\u0627\u0636\u0629 \u0648\u0628\u064a\u0646 \u062c\u0645\u0648\u0639 \u0627\u0644\u0631\u064a\u0627\u0636\u064a\u064a\u0646. \u00a0<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><b>3- Analyze the competition<\/b><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Now that you know who you want to target with your advertising, start analyzing the competition and see what others in the industry are doing.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> the market itself, so you can identify the technologies and areas the market still lacks.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">But be very careful at this stage: competitor analysis doesn\u2019t mean copying what others are doing. After all, no one <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u064a\u062d\u0628 \u0631\u0624\u064a\u0629 \u0627\u0644\u0623\u0645\u0648\u0631 \u0630\u0627\u062a\u0647\u0627. \u00a0\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You should understand how other entrepreneurs promote their products and look for ads that<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> resonate with their audience. This will help you identify the best strategies. So always remember to promote your business<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> in a pioneering, innovative way that grabs people\u2019s attention\u2014which brings us to the next point.<\/span><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"CYCtgDW1es\"><p><a href=\"https:\/\/www.ibtdi.com\/en\/current-consumer-behaviour-and-how-do-they-affect-your-sales\/\">What Are the Key Behaviors of Today\u2019s Consumers, and How Do They Affect Your Sales?<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u0645\u0627\u0647\u064a \u0623\u0647\u0645 \u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u062d\u0627\u0644\u064a \u061f\u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0639\u0644\u064a \u0645\u0628\u064a\u0639\u0627\u062a\u0643\u061f&#8221; &#8212; \u0627\u0628\u062a\u062f\u064a\" src=\"https:\/\/www.ibtdi.com\/current-consumer-behaviour-and-how-do-they-affect-your-sales\/embed\/#?secret=CYCtgDW1es\" data-secret=\"CYCtgDW1es\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><b>4- Be a pioneer and innovator.<\/b><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">After analyzing the competition, you\u2019ll be able to identify some gaps in the performance area where you<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> operate. This is where innovation comes in.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Think about ways to address what\u2019s missing in the market. Innovation and creativity don\u2019t always mean doing something completely new, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">from scratch\u2014something that has never existed before.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Of course, if you\u2019re creative and have those kinds of original ideas, that\u2019s even better, because your<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> product will stand out and be truly unconventional. But if your business model is similar to others and to what already exists in<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> The market\u2014don\u2019t lose hope, because you can get creative in how you integrate your product or how you introduce it to<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0627\u0644\u0633\u0648\u0642 \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644. \u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Many companies can stand out in saturated market segments with just a few innovative touches. So,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> all you need to do is focus on the ways your product can be better in certain<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> respects and show that to the public.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\">\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><b>5- Highlight all the distinctive qualities of your product<\/b><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">When thinking about innovation, here\u2019s a good tip: run ads that highlight your product\u2019s features and attributes.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> Show your ideal customer all the benefits they\u2019ll get by choosing what you have to offer.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You especially need to do this if your product is something for which there are examples of <a href=\"https:\/\/www.ibtdi.com\/en\/how-to-gain-market-confidence-in-your-project\/\">Market<\/a>.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">If you offer a foreign-language course, for example, you know that other people also teach the same<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> language you teach. So, what sets you apart may be the method you use or how quickly<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> students can learn.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">So, when preparing <a href=\"https:\/\/www.ibtdi.com\/en\/%d8%a3%d8%b6%d8%b1%d8%a7%d8%b1-%d8%a7%d9%84%d8%af%d8%b9%d8%a7%d9%8a%d8%a9-%d8%a7%d9%84%d9%83%d8%ab%d9%8a%d9%81%d8%a9-%d8%a7%d8%ad%d8%b0%d8%b1-%d9%85%d9%84%d9%84-%d8%b9%d9%85%d9%84%d8%a7%d8%a6%d9%83\/\">Propaganda<\/a>Keep these features and attributes in mind and highlight them so that <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">other people can recognize the value your product offers.<\/span><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"RcCAQCF3Xx\"><p><a href=\"https:\/\/www.ibtdi.com\/en\/how-do-you-make-the-customer-loyal-to-your-brand\/\">How do you build customer loyalty to your brand?<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u0643\u064a\u0641 \u062a\u062c\u0639\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u062e\u0644\u0635 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u061f&#8221; &#8212; \u0627\u0628\u062a\u062f\u064a\" src=\"https:\/\/www.ibtdi.com\/how-do-you-make-the-customer-loyal-to-your-brand\/embed\/#?secret=RcCAQCF3Xx\" data-secret=\"RcCAQCF3Xx\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><b>6- Create a strong slogan\u00a0<\/b><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0643\u0644 <a href=\"https:\/\/www.ibtdi.com\/en\/ideas-for-marketing-and-advertising\/\">\u062f\u0639\u0627\u064a\u0629<\/a> A product has a defining feature\u2014its logo or distinctive identity\u2014so your advertising should reflect it.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">A slogan is a short phrase that identifies the product you offer to your audience, and it should be<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> distinctively creative and innovative.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Think about all the ideas you\u2019ve put into your product and try to sum it up quickly, as if you were trying to sell it to someone.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> And you don\u2019t have much time to explain its key features (and really, what you want to do is make a sale). <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0628\u0647 \u0648\u0647\u0648 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a). \u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You need a short, direct tagline that quickly presents your offering and makes it easy for people to understand <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">what you have to offer.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">A good way to start writing your tagline is to think of words that show your product is unique, distinctive, and essential. Think<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> also about phrases that can spark people\u2019s desire. That\u2019s because sometimes, when audiences see a lot of<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> Logical simulation in advertising means they can\u2019t say \u201cno\u201d to the product being offered.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">In general, people buy products to avoid pain and suffering or to find solutions to their<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> problems. So, create a slogan that focuses on the buyer\u2019s emotional needs. And always remember to<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u062a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0642\u0635\u064a\u0631\u0629. \u00a0<\/span><\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 335px; top: 909.49px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0625\u0639\u062f\u0627\u062f \u062f\u0639\u0627\u064a\u0629 : \u0644\u0642\u062f \u0648\u0636\u0639\u062a \u0623\u0641\u0643\u0627\u0631\u0627\u064b\u060c \u062e\u0637\u0637\u062a\u064e\u060c \u0641\u0643\u0631\u062a\u064e \u0641\u064a \u0643\u0627\u0641\u0629 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644\u060c \u0648\u0623\u062e\u064a\u0631\u0627\u064b \u062a\u0645\u0643\u0646\u062a\u064e \u0645\u0646\u00a0\u0625\u0639\u062f\u0627\u062f \u0645\u0646\u062a\u064e\u062c\u0643. \u0628\u0639\u062f \u062c\u0645\u064a\u0639 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u0627\u062d\u0644\u060c \u064a\u0638\u0647\u0631 \u0644\u062f\u064a\u0646\u0627 \u062a\u0633\u0627\u0624\u0644: \u0643\u064a\u0641 \u064a\u062a\u0645 \u0625\u0639\u062f\u0627\u062f<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":24919,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[24482,24484,866,622,1471,9322,13925,8906,24483,24485],"class_list":["post-24918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-6-------","tag-24484","tag-866","tag-622","tag-1471","tag-9322","tag-13925","tag-8906","tag-24483","tag-24485"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=24918"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24918\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/24919"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=24918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=24918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=24918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}