{"id":24568,"date":"2021-07-22T15:12:53","date_gmt":"2021-07-22T12:12:53","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=24568"},"modified":"2021-07-22T15:12:53","modified_gmt":"2021-07-22T12:12:53","slug":"how-to-gain-market-confidence-in-your-project","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/how-to-gain-market-confidence-in-your-project\/","title":{"rendered":"How Do You Earn the Market\u2019s Trust in Your Business?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/matjaree.com\/mudawnh\/wp-content\/uploads\/2020\/09\/%D9%83%D8%B3%D8%A8-%D8%AB%D9%82%D8%A9-%D8%A7%D9%84%D8%B9%D9%85%D9%84%D8%A7%D8%A1-%D9%81%D9%8A-%D9%85%D8%AA%D8%AC%D8%B1%D9%83-%D8%A7%D9%84%D8%A7%D9%84%D9%83%D8%AA%D8%B1%D9%88%D9%86%D9%8A-scaled.jpg\" alt=\"\u0643\u064a\u0641 \u062a\u0643\u0633\u0628 \u062b\u0642\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0627\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0639\u0628\u0631 \u0627\u0644\u0627\u0646\u062a\u0631\u0646\u062a - \u0645\u062f\u0648\u0646\u0629 \u0645\u062a\u062c\u0631\u064a\" width=\"762\" height=\"254\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Although earning customers\u2019 trust in your company or product is a long road that takes considerable time and effort, and can often be difficult<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> to achieve. It should still be your main goal from the very first steps of your project. Because if you<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> wait until after launching the project to look for a suitable plan to win customers\u2019 trust, you\u2019ll already be far behind\u2014<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> and you\u2019ll have increased the likelihood of your project failing. But how can you earn the trust of the market and of customers themselves in<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> your project and the products and services it offers?<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif;\">Market Research: Your First Step Toward Business Success<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u062c\u0645\u064a\u0639\u0646\u0627 \u064a\u0639\u0631\u0641 \u0623\u0646\u00a0<a href=\"https:\/\/www.ibtdi.com\/en\/importance-of-market-research\/\">\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0633\u0648\u0642<\/a>\u00a0\u0647\u064a \u0623\u062d\u062f \u0627\u0644\u0631\u0643\u0627\u0626\u0632 \u0627\u0644\u062c\u0648\u0647\u0631\u064a\u0629 \u0644\u0646\u062c\u0627\u062d \u0623\u064a \u0645\u0634\u0631\u0648\u0639 \u0623\u0648 \u0634\u0631\u0643\u0629\u060c \u0644\u0623\u0646\u0647 \u0644\u0627 \u0633\u0628\u064a\u0644 \u0625\u0644\u0649 \u0627\u0644\u0646\u062c\u0627\u062d<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> without a thorough understanding of the market and its customers. In addition, market research is the first step toward earning customers\u2019 trust,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> and serves as the starting point for developing a successful marketing idea. Market research and analysis are among<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> the initial planning stages of a project, and should be carried out as soon as <a href=\"https:\/\/www.ibtdi.com\/en\/choose-a-project-idea\/\">\u0641\u0643\u0631\u0629 \u0627\u0644\u0645\u0634\u0631\u0648\u0639<\/a>even before making a decision <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u062a\u0623\u0633\u064a\u0633 \u0627\u0644\u0634\u0631\u0643\u0629.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Through market research, you learn <a href=\"https:\/\/www.ibtdi.com\/en\/what-is-the-difference-between-an-entrepreneur-and-an-investor\/\">Entrepreneur<\/a> about customers, their lifestyles and needs, and the value of their purchases,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> as well as the markets they are interested in and turn to\u2014even how they think. By understanding all of this, you have made<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> significant progress toward earning customers\u2019 trust. The next step is to <a href=\"https:\/\/www.ibtdi.com\/en\/7-tips-for-preparing-a-successful-marketing-plan\/\">Prepare a successful marketing plan<\/a>\u060c \u062a\u0633\u062a\u0647\u062f\u0641<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> understand potential customers\u2019 preferences and interests so you can provide them with the best services.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">It\u2019s worth noting that a mistake at this stage could bring your entire project down. So you can\u2019t rely on<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0623\u064a \u0634\u062e\u0635 \u0644\u0625\u062c\u0631\u0627\u0621 <a href=\"https:\/\/www.ibtdi.com\/en\/market-research\/\">Market Research<\/a> or research potential customers. You\u2019ll need to assign this task to a specialist, or<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> rely on market research services and other marketing advice and consulting from professionals <\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\">\n<p style=\"text-align: center;\">\n<h2 style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif;\">Competitor research: You can only earn customers\u2019 trust by knowing your competitors<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0644\u0627 \u0634\u0643 \u0623\u0646 <a href=\"https:\/\/www.ibtdi.com\/en\/competitors-offers\/\">Competitor research<\/a> is one of the key steps to carry out alongside market research<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> And customer research. Some first-time entrepreneurs believe that competitor research is pointless at the beginning of<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> a project, so they neglect it or, at best, put it off. But that is completely wrong. Competitor research<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> is a key part of market research and therefore essential to earning customers\u2019 trust.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Experts generally believe competitor research should not be delayed more than a few months after a project launches, as postponing it until<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> later could harm the project in unimaginable ways. In general, competitor research helps you identify who is<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> competing with you, so you can outperform them and earn customers\u2019 trust later on. Simply put, you cannot take on<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> No company or organization can be outperformed without first understanding its strengths and weaknesses, then developing a solid plan to gain an advantage.<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">A deep analysis of competitors is essential. It\u2019s what makes the difference between one company succeeding in winning customers and another failing.<\/span><\/p>\n<\/blockquote>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">(Paul Krugman, Professor of Economics)<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Some companies limit competitor analysis to a superficial review of routine details that are easy to find, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">such as the markets their competitors operate in, their profits, the quality of their products, and so on. Ultimately, these are<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> not enough information.<\/span><\/p>\n<p style=\"text-align: center;\">\n<span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">While others focus on the information that is readily available, <a href=\"https:\/\/www.ibtdi.com\/en\/the-weapon-of-a-successful-entrepreneur\/\">Entrepreneur<\/a> a good competitor researcher looks for information that<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> is difficult to obtain about competitors\u2014for example, their loyal customers, actual annual profits<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> rather than reported figures, their manufacturing and production processes and quality, the product\u2019s manufacturing cost, and their marketing methods.<\/span><\/p>\n<p style=\"text-align: center;\">\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">In conclusion, market research\u2014including a thorough study of potential customers and competitors\u2014is one of the most important stages<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> in earning customers\u2019 trust. It can take years to build market confidence in your products or services.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> It can be a long process, but a smart company and a savvy entrepreneur can shorten it as much as possible.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0631\u063a\u0645 \u0623\u0646 \u0631\u0628\u062d \u062b\u0642\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0631\u0643\u062a\u0643 \u0623\u0648 \u0645\u0646\u062a\u062c\u0643 \u064a\u064f\u0639\u062f \u0637\u0631\u064a\u0642\u064b\u0627 \u0637\u0648\u064a\u0644\u064b\u0627 \u064a\u062a\u0637\u0644\u0651\u0628 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0648\u0642\u062a \u0648\u0627\u0644\u062c\u0647\u062f\u060c \u0648\u0642\u062f \u064a\u0643\u0648\u0646 \u0635\u0639\u0628 \u0627\u0644\u0645\u0646\u0627\u0644 \u0641\u064a \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0623\u062d\u064a\u0627\u0646. \u0625\u0644\u0627<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":24573,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[24104,2199,11403,24102,6670,24103],"class_list":["post-24568","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-24104","tag-2199","tag-11403","tag-24102","tag-6670","tag-24103"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=24568"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24568\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/24573"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=24568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=24568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=24568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}