{"id":24136,"date":"2021-05-27T14:51:23","date_gmt":"2021-05-27T11:51:23","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=24136"},"modified":"2021-05-27T14:51:23","modified_gmt":"2021-05-27T11:51:23","slug":"5-steps-to-get-high-reviews-and-great-reviews","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/5-steps-to-get-high-reviews-and-great-reviews\/","title":{"rendered":"5 Steps to Earn High Ratings and Great Reviews"},"content":{"rendered":"

\"Customer<\/p>\n

\u0645\u0646 \u0627\u0644\u0645\u0646\u0637\u0642\u064a \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u062f\u0641\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649\u00a0great customer reviews<\/strong>\u00a0\u0625\u0632\u0627\u0621 \u0623\u064a \u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629 \u0623\u0648 \u062a\u0637\u0628\u064a\u0642 \u062a\u0642\u062f\u0645\u0647.<\/span><\/p>\n

But how can you achieve that? Is it easy to satisfy most customers?<\/span><\/p>\n

In fact, word-of-mouth advertising outperforms all other types of advertising. <\/span><\/p>\n

When it comes to generating new business, every good marketer knows this.<\/span><\/p>\n

When your current or prospective customers hear from others who have worked with you, it creates a perception<\/span><\/p>\n

that influences their decision-making\u2014an impact that ordinary ads can never achieve.<\/span><\/p>\n

\u0641\u064a \u0639\u0627\u0644\u0645\u0646\u0627 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u064a\u0648\u0645 \u062a\u0639\u062f\u00a0customer reviews, ratings, and feedback<\/strong>\u00a0\u0647\u064a \u0627\u0644\u0643\u0644\u0645\u0629 \u0627\u0644\u0645\u0646\u0637\u0648\u0642\u0629 \u0627\u0644\u062a\u064a \u064a\u0628\u062d\u062b \u0627\u0644\u0646\u0627\u0633 <\/span><\/p>\n

They learn from them and base their purchasing decisions on them.<\/span><\/p>\n

When positive comments about a company\u2019s products spread, they can lead to huge sales. Conversely, <\/span><\/p>\n

negative reviews and ratings can cause a noticeable drop in sales and damage the company\u2019s reputation.<\/span><\/p>\n

Fortunately, positive customer reviews aren\u2019t earned simply by having your products available in the online marketplace.<\/span><\/p>\n

There are specific tactics you can use to ensure customer satisfaction and, in turn, earn positive reviews.<\/span><\/p>\n

 <\/p>\n

Why do people care about online reviews and ratings?<\/span><\/strong><\/span><\/h2>\n

There are usually four reasons why people look for reviews online:<\/span><\/p>\n

- To get social proof (evidence from a community of customers who have used the product or service).<\/span><\/p>\n

- To learn more about the product they want to buy.<\/span><\/p>\n

- To reduce the likelihood of making a bad or unsuitable purchase.<\/span><\/p>\n

- To get a better understanding of the product\u2019s advantages and disadvantages, or its weak points.<\/span><\/p>\n

From the above, you can see that the main goal here is to get positive reviews and use them to increase <\/span><\/p>\n

Your sales and brand growth online.<\/span><\/p>\n

There are five ways you can get positive customer reviews.<\/span><\/p>\n

.<\/p>\n

Ways to Get Great Customer Reviews<\/span><\/strong><\/span><\/h2>\n

Request Reviews Across a Variety of Platforms<\/span><\/strong><\/h3>\n

The first step to getting great customer reviews and feedback is to make it easy, so your customers can<\/span><\/p>\n

do it with ease.<\/span><\/p>\n

The more effort a review or rating requires from a customer, the less likely they are to devote some<\/span><\/p>\n

of their time to leaving the comment or feedback you\u2019re eager to hear.<\/span><\/p>\n

Social media, review sites, and third-party rating platforms are great places to help<\/span><\/p>\n

build a positive reputation for your company, products, and services.<\/span><\/p>\n

The most important and effective platforms are:<\/span><\/p>\n

- LinkedIn recommendations.<\/span><\/p>\n

- Your Facebook page.<\/span><\/p>\n

-\u0625\u0646\u0633\u062a\u0642\u0631\u0627\u0645.<\/span><\/p>\n

–Manta<\/a>.<\/span><\/p>\n

- YouTube: Create videos and ask viewers to leave reviews.<\/span><\/p>\n

- Google, using the Google My Business feature.<\/span><\/p>\n

–Yelp<\/a>, add your business and ask customers for reviews, comments, and feedback.<\/span><\/p>\n

–Yellowpages<\/a>\u00a0\u0645\u062b\u0644 Yelp \u0648\u0647\u0648 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0631\u0642\u0645\u064a \u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0647\u0627\u062a\u0641 \u0627\u0644\u0630\u064a \u0643\u0627\u0646 \u064a\u0633\u062a\u062e\u062f\u0645\u0647 \u0627\u0644\u0646\u0627\u0633 \u0642\u062f\u064a\u0645\u064b\u0627.<\/span><\/p>\n

–Four Square<\/a>\u00a0\u0644\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0636\u064a\u0627\u0641\u0629.<\/span><\/p>\n

\u062a\u0637\u0628\u064a\u0642\u00a0Better Business Bureau<\/a>, request reviews for your business through it if you\u2019re in the United States <\/span><\/p>\n

or Canada or Mexico.<\/span><\/p>\n

BBBs work toward a trustworthy marketplace by upholding standards for trustworthy advertising, verifying claims, and exposing<\/span><\/p>\n

fraud targeting consumers and businesses, while providing consumers with information before they buy products and services.<\/span><\/p>\n

In addition, there are many review and rating sites specializing in different industries<\/span><\/p>\n

that can be effective for getting great customer reviews. <\/span><\/p>\n

\u0648\u0645\u0646 \u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u00a0Trip Advisor<\/a>: in the travel industry.<\/span><\/p>\n

The key to all these platforms is to keep them simple and avoid unnecessary complexity, then ask for feedback.<\/span><\/p>\n

.<\/p>\n

Make the Most of Your Website<\/span><\/strong><\/span><\/h3>\n

Your website is a great tool for getting excellent customer reviews, so you should develop your pages<\/span><\/p>\n

and blog to make it quick and easy for visitors to leave comments and share their opinions.<\/span><\/p>\n

You should also create a clear plan for all your social media channels and make sure you<\/span><\/p>\n

optimize your website for mobile devices.<\/span><\/p>\n

If you have an e-commerce website, you may want to add a live chat option so you can receive customer feedback<\/span><\/p>\n

Instantly\u2014this will, of course, appeal to people who think, \u201cI want everything now.\u201d<\/span><\/p>\n

It will also provide added value by reducing the time it takes to interact with and respond to customers, thereby enhancing<\/span><\/p>\n

your customer service.<\/span><\/p>\n

.<\/p>\n

\"How<\/p>\n

 <\/p>\n

Ask for Reviews and Ratings in Your Emails<\/span><\/strong><\/span><\/h3>\n

If inbound marketing is part of your plan, you\u2019ll have excellent platforms for asking customers for feedback.<\/span><\/p>\n

Send your customer a short email after they make a purchase asking for a review, and you\u2019ll get more honest feedback<\/span><\/p>\n

because people feel as though they\u2019re communicating with you face to face.<\/span><\/p>\n

On the other hand, this can help you increase sales or make any necessary changes if you notice<\/span><\/p>\n

negative comments in the responses.<\/span><\/p>\n

If you\u2019d rather not ask for a review and would like people to share their ideas, you can add a link to an online<\/span><\/p>\n

survey. Surveys are easy to set up, and the data can be analyzed efficiently and accurately.<\/span><\/p>\n

A questionnaire lets you choose what information you want to collect, giving you the opportunity <\/span><\/p>\n

to learn more about your customers.<\/span><\/p>\n

.<\/p>\n

Incentivize the Review Process<\/span><\/strong><\/span><\/h3>\n

If you\u2019re not getting as many reviews or ratings as you\u2019d like, or you simply want to reward your customers,<\/span><\/p>\n

consider adding incentives to the process.<\/span><\/p>\n

Everyone values their time, so give them a reason to leave a review by offering incentives such as<\/span><\/p>\n

discounts, coupons, gift cards, or contest entries. These can motivate customers and boost your sales,<\/span><\/p>\n

bringing them back to shop again.<\/span><\/p>\n

\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u064a\u062d\u0641\u0632 \u0645\u062a\u062c\u0631\u00a0Birchbox<\/a>\u00a0\u0639\u0645\u0644\u0627\u0621\u0647 \u0639\u0644\u0649 \u062a\u0631\u0643 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0645 \u0646\u0642\u0627\u0637 Birch \u0627\u0644\u062a\u064a <\/span><\/p>\n

are based on customer loyalty.<\/span><\/p>\n

Since 2010, their brand has grown from a modest beauty products startup<\/span><\/p>\n

\u0625\u0644\u0649\u00a0\u0627\u0644\u0645\u0631\u062a\u0628\u0629 \u0627\u0644\u0633\u0627\u062f\u0633\u0629 \u0628\u064a\u0646 \u0623\u0643\u062b\u0631 \u0635\u0646\u0627\u062f\u064a\u0642 \u0627\u0644\u0627\u0634\u062a\u0631\u0627\u0643 \u0627\u0644\u0634\u0647\u0631\u064a\u0629 \u0634\u0639\u0628\u064a\u0629 \u0641\u064a \u0627\u0644\u0639\u0627\u0644\u0645.<\/a>\u00a0\u0648\u064a\u064f\u0642\u0635\u062f \u0628\u0640 Subscription box \u0623\u0646\u0647<\/span><\/p>\n

a monthly box containing a selection of products delivered to subscribers.<\/span><\/p>\n

In this success story, incentives for reviewing and rating products played a role in driving<\/span><\/p>\n

customer loyalty.<\/span><\/p>\n

.<\/p>\n

Ask for Reviews at the Right Time<\/span><\/strong><\/span><\/h3>\n

Requesting reviews at the right time will help you get more out of the process while improving customer <\/span><\/p>\n

service at the same time.<\/span><\/p>\n

Whether on social media, your website, or in emails,<\/span><\/p>\n

timing always matters.<\/span><\/p>\n

The last thing you want is to upset someone at the wrong moment, only for it to result in a review<\/span><\/p>\n

or rating that others can see.<\/span><\/p>\n

Great times to ask for a review include:<\/span><\/p>\n

- After a customer has had a positive interaction with your brand.<\/span><\/p>\n

- After they reorder a product.<\/span><\/p>\n

- If they mention or tag your company or product on social media.<\/span><\/p>\n

- If they spent a good amount of time browsing your website.<\/span><\/p>\n

- If they referred new customers to you.<\/span><\/p>\n

- The idea is to reach out when they\u2019re feeling good, so they can reflect that feeling in their review or rating.<\/span><\/p>\n

.<\/p>\n

\u0623\u0641\u0643\u0627\u0631 \u0623\u062e\u064a\u0631\u0629<\/span><\/strong><\/span><\/h3>\n

There\u2019s no perfect formula for getting great customer reviews. But if you follow the tactics mentioned<\/span><\/p>\n

above, you\u2019ll be more successful more often.<\/span><\/p>\n

And if you want to prioritize reviews and ratings, make sure to assign some team members to<\/span><\/p>\n

The task and allow them to set aside enough time to get it done.<\/span><\/p>\n

Once the strategy is in place, execute it and keep moving forward until you have a process across <\/span><\/p>\n

Multiple ways to get reviews across a range of different platforms.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

\u0645\u0646 \u0627\u0644\u0645\u0646\u0637\u0642\u064a \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u062f\u0641\u0643 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649\u00a0\u0622\u0631\u0627\u0621 \u0631\u0627\u0626\u0639\u0629 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u00a0\u0625\u0632\u0627\u0621 \u0623\u064a \u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629 \u0623\u0648 \u062a\u0637\u0628\u064a\u0642 \u062a\u0642\u062f\u0645\u0647. \u0644\u0643\u0646 \u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0630\u0644\u0643\u061f \u0647\u0644 \u062a\u062d\u0642\u064a\u0642 \u0631\u0636\u0627 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":24137,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[6497,2522,23725,23727,23726,1335],"class_list":["post-24136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-6497","tag-2522","tag-23725","tag-23727","tag-23726","tag-1335"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=24136"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/24136\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/24137"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=24136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=24136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=24136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}