{"id":23203,"date":"2021-01-06T11:34:43","date_gmt":"2021-01-06T08:34:43","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=23203"},"modified":"2021-01-06T11:34:43","modified_gmt":"2021-01-06T08:34:43","slug":"how-do-you-create-a-successful-digital-marketing-plan","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/how-do-you-create-a-successful-digital-marketing-plan\/","title":{"rendered":"How to Create a Successful Digital Marketing Plan"},"content":{"rendered":"

\"Digital<\/p>\n

How do you create a digital marketing plan? We\u2019ll answer that below. When starting any online business, the first step is to <\/span><\/p>\n

\u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0639\u0645\u0644\u00a0digital marketing plan<\/strong>\u00a0\u0645\u064f\u062a\u0643\u0627\u0645\u0644\u0629 \u0628\u0647\u0627 \u0643\u0644 \u0645\u0627 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u064a\u0647 \u0645\u0646 \u062e\u0637\u0648\u0627\u062a \u0648\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0645\u0627 \u064a\u062c\u0628 \u0623\u0646 \u064a\u062a\u0645 \u0627\u0644\u0639\u0645\u0644<\/span><\/p>\n

\u0639\u0644\u064a\u0647 \u0648\u0645\u0627 \u0644\u0627 \u062a\u062d\u062a\u0627\u062c\u0647 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u0633\u0648\u0641 \u064a\u062a\u0645 \u0627\u0644\u0625\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u064a\u0647\u0627 \u0645\u062b\u0644 \u0625\u062e\u062a\u064a\u0627\u0631\u00a0E-commerce store design<\/a>\u00a0\u0623\u0648 \u0627\u0644\u0639\u0645\u0644<\/span><\/p>\n

On social media platforms (Facebook page, Twitter, Instagram, or others).<\/span><\/p>\n

An e-marketing plan should be completed in specific stages, as follows:<\/span><\/p>\n

.<\/p>\n

The first stage of an e-marketing plan (the preparation stage)<\/span><\/strong><\/h2>\n

With an excellent digital marketing plan, you can achieve the goals of the business you manage because the plan <\/span><\/p>\n

includes comprehensive information, such as the goal, the time needed to achieve it, the tools to be used, and the location<\/span><\/p>\n

\u2014along with all the information needed to succeed.<\/span><\/p>\n

\u0648\u0643\u0630\u0644\u0643 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u062d\u0627\u0644\u0629 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629 \u0648\u0627\u0644\u0645\u064f\u0633\u062a\u0647\u0644\u0643 \u0645\u0646 \u0623\u0647\u0645 \u0646\u0642\u0627\u0637\u00a0digital marketing plan<\/a>\u00a0\u062d\u064a\u062b \u064a\u062a\u0645 \u062a\u062d\u0644\u064a\u0644 \u0648\u062f\u0631\u0627\u0633\u0629 \u0643\u0644 <\/span><\/p>\n

Competitors and the target market, including identifying strengths, weaknesses, opportunities for success, and potential risks. <\/span><\/p>\n

your project. That\u2019s why it\u2019s important to identify the following at the start of any digital marketing plan:<\/span><\/p>\n

– \u064a\u062c\u0628 \u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u0647\u064a \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u0645\u064f\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0644\u0647\u0630\u0627 \u0627\u0644\u0645\u064f\u0646\u062a\u062c \u0647\u0644 \u0647\u064a \u0627\u0644\u0645\u064f\u0646\u062a\u062f\u064a\u0627\u062a \u0648\u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u060c \u0627\u0644\u0628\u0631\u064a\u062f <\/span><\/p>\n

WhatsApp campaigns, text messages, paid campaigns, or a combination of all digital marketing channels, depending on the client\u2019s needs.<\/span><\/p>\n

- Assess your strengths and weaknesses and those of your competitors, and work to outperform them in terms of resources and approach to <\/span><\/p>\n

marketing and sales, product quality, after-sales service, and other advantages.<\/span><\/p>\n

- Identify risks and take steps to overcome them if they arise.<\/span><\/p>\n

- At this stage of the digital marketing plan, you should also define your target customers based on their characteristics <\/span><\/p>\n

and lifestyle, among other factors.<\/span><\/p>\n

- Define the goals of each stage of the marketing process, such as driving sales or building brand awareness, and other <\/span><\/p>\n

marketing goals, as well as the project\u2019s or company\u2019s primary objective.<\/span><\/p>\n

-\u062a\u062d\u062f\u064a\u062f \u0648\u062a\u062c\u0647\u064a\u0632 digital marketing plan<\/strong>\u00a0\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u0623\u064a \u064a\u064f\u0645\u0643\u0646 \u0642\u064a\u0627\u0633 \u0645\u062f\u0649 \u0646\u062c\u0627\u062d \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0645\u064f\u062e\u062a\u0644\u0641\u0629 \u0648\u0645\u0639\u0631\u0641\u0629 \u0645\u062f\u0649 \u062a\u0642\u062f\u0645\u0647\u0627 <\/span><\/p>\n

And whether they are beneficial to the project.<\/span><\/p>\n

.<\/p>\n

The second stage of an e-marketing plan (the communication stage)<\/span><\/strong><\/h2>\n

At this stage, the target audiences are reached through marketing activities\u2014one of the most important stages in implementing a<\/span><\/p>\n

digital marketing plan. It consists of four steps:<\/span><\/p>\n

-Capture customers\u2019 attention (Attention).<\/span><\/p>\n

-Turn attention into interest (Interest).<\/span><\/p>\n

-Turn interest into desire (Desire).<\/span><\/p>\n

- Turning intent into action (Action).<\/span><\/p>\n

\"5<\/p>\n

.<\/p>\n

The third stage of an e-marketing plan (the exchange stage)<\/span><\/strong><\/h2>\n

At this stage, the plan is put into action by acquiring new customers, monitoring the performance of the digital marketing plan, and implementing <\/span><\/p>\n

the marketing team\u2019s recommendations, while analyzing how well the organization is carrying them out.<\/span><\/p>\n

.<\/p>\n

The fourth stage of an e-marketing plan (the post-sale stage)<\/span><\/strong><\/h2>\n

The final stage of the marketing plan is the post-sales stage. Its importance lies in helping the organization remain viable and continue operating by<\/span><\/p>\n

ensuring customer satisfaction. It also involves identifying the best ways to communicate with customers, whether by phone, email, <\/span><\/p>\n

social media pages, or other channels.<\/span><\/p>\n

.<\/p>\n

\u0648\u064a\u062c\u0628 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0646\u00a0digital marketing plan<\/strong>\u00a0\u062a\u0648\u0641\u064a\u0631 \u062e\u062f\u0645\u0629 \u0639\u064f\u0645\u0644\u0627\u0621 \u0648\u062f\u0639\u0645 \u0641\u0646\u064a \u0639\u0644\u0649 \u0623\u0639\u0644\u0649 \u062c\u0648\u062f\u0629 \u0644\u0636\u0645\u0627\u0646 \u0625\u0633\u062a\u0645\u0631\u0627\u0631 <\/span><\/p>\n

and retain existing customers, while making the organization\u2019s or project\u2019s contact channels clearly available so customers can <\/span><\/p>\n

get the help they need or submit a complaint at any time.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

\u0643\u064a\u0641 \u062a\u0642\u0648\u0645 \u0628\u0639\u0645\u0644 \u062e\u0637\u0629 \u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u061f \u0633\u0646\u0642\u0648\u0645 \u0628\u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0646 \u0647\u0630\u0627 \u0641\u064a\u0645\u0627 \u064a\u0644\u064a\u060c \u064a\u062c\u0628 \u0641\u064a \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0639\u0645\u0644 \u0639\u0644\u0649 \u0623\u064a \u0646\u0634\u0627\u0637 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0639\u0645\u0644\u00a0\u062e\u0637\u0629 \u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u00a0\u0645\u064f\u062a\u0643\u0627\u0645\u0644\u0629 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":23204,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[559],"tags":[1465,15103,10,23010,23012,23011,12894],"class_list":["post-23203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-offers","tag-1465","tag-15103","tag-10","tag-23010","tag-23012","tag-23011","tag-12894"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/23203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=23203"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/23203\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/23204"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=23203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=23203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=23203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}