{"id":20626,"date":"2020-01-05T18:18:12","date_gmt":"2020-01-05T15:18:12","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=20626"},"modified":"2020-01-05T07:19:00","modified_gmt":"2020-01-05T04:19:00","slug":"how-to-gain-your-audiences-attention-in-presentations","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/how-to-gain-your-audiences-attention-in-presentations\/","title":{"rendered":"How to Capture Your Audience\u2019s Attention in Presentations"},"content":{"rendered":"

\"\u0635\u0648\u0631\u0629<\/p>\n

\n

Presentations are a powerful tool that should not be underestimated. Researchers and motivational speakers have described them as a powerful resource in people\u2019s hands, regardless of their position.<\/span><\/p>\n

or age. That\u2019s why it\u2019s important to know how to use it and get the most out of it.\u00a0<\/span><\/p>\n

\u064a\u062c\u0630\u0628 Presentation<\/a> They engage customers and clients, inspire teams, and boost productivity, helping create a comfortable work environment where everyone can be creative.<\/span><\/p>\n

The problem, however, is that shaping ideas and expressing them in the best words and phrases is an important skill that most speakers lack\u2014and some people may <\/span><\/p>\n

\u064a\u0641\u062a\u0642\u0631 \u0625\u0644\u064a\u0647\u0627 \u0628\u0639\u0636 \u0627\u0644\u0623\u0634\u062e\u0627\u0635\u060c \u0645\u0627 \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0642\u062f\u0631\u062a\u0647\u0645 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u0623\u0641\u0636\u0644 \u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0642\u062f\u064a\u0645\u064a\u0629.\u00a0<\/span><\/p>\n

When we lack the ability to deliver our best presentations, we unknowingly have a negative impact on our careers, our ability to succeed, and our prospects for moving up <\/span><\/p>\n

\u0641\u064a \u0627\u0644\u0633\u0644\u0645 \u0627\u0644\u0648\u0638\u064a\u0641\u064a.\u00a0<\/span><\/p>\n

\n

\n<\/blockquote>\n

\u00a0\u0644\u062d\u0633\u0646 \u0627\u0644\u062d\u0638 \u064a\u0648\u062c\u062f \u062b\u0644\u0627\u062b\u0629 \u0639\u0646\u0627\u0635\u0631\u00a0\u0647\u0627\u0645\u0629 \u062a\u0633\u0627\u0639\u062f\u0643\u0645 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u0639\u0631\u0648\u0636 \u0631\u0627\u0626\u0639\u0629 \u0648\u0639\u0638\u064a\u0645\u0629\u060c \u0648\u0644\u0643\u0646 \u0645\u0639 \u0627\u0644\u0623\u0633\u0641 \u064a\u062a\u062c\u0627\u0647\u0644\u0647\u0627 \u0623\u063a\u0644\u0628 \u0627\u0644\u0645\u062a\u062d\u062f\u062b\u064a\u0646\u060c \u0648\u0646\u0633\u062a\u0639\u0631\u0636\u0647\u0627 \u0641\u064a\u0645\u0627 \u064a\u0644\u064a:<\/span><\/p>\n

.<\/p>\n

\n

\u0627\u0631\u0648 \u0642\u0635\u0629<\/strong><\/span><\/h2>\n

In a presentation, storytelling is an important way to convey your ideas and emotions to your audience. Text, cue cards, and presentations made up of <\/span><\/p>\n

\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0631\u0635\u0648\u0635\u0629 \u062a\u062d\u062a \u0628\u0639\u0636\u0647\u0627 \u0627\u0644\u0628\u0639\u0636 \u0645\u064f\u0644\u0647\u0645\u0629 \u0623\u0648 \u0645\u062b\u064a\u0631\u0629 \u0644\u0644\u062d\u0645\u0627\u0633\u060c \u0643\u0645\u0627 \u0623\u0646\u0647\u0627 \u0644\u0645 \u062a\u0639\u062f \u062a\u062c\u0630\u0628 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 \u0648\u0644\u0627 \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u064f\u062a\u062d\u062f\u062b \u0639\u0644\u0649 \u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u062c\u0645\u0647\u0648\u0631.\u00a0<\/span><\/p>\n

Neuroscientists such as Paul Zak study storytelling in the lab and confirm that the more engaging a story is, the stronger the emotional response it triggers in <\/span><\/p>\n

\u0627\u0644\u0622\u062e\u0631\u064a\u0646\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0646\u0635\u0628\u062d \u0623\u0643\u062b\u0631 \u0627\u0646\u0641\u062a\u0627\u062d\u0627\u064b \u0648\u062b\u0642\u0629 \u0648\u0641\u0647\u0645\u0627\u064b \u0644\u0645\u0627 \u064a\u064f\u0633\u0631\u062f \u0644\u0646\u0627\u060c \u0648\u0645\u0627 \u064a\u064f\u0642\u0635 \u0639\u0644\u064a\u0646\u0627.\u00a0<\/span><\/p>\n

And if you want your story to be stronger and more inspiring, consider adding a few enhancements and engaging elements, such as visual text and relevant video clips.<\/span><\/p>\n

the subject you are talking about, as well as sound effects and music.<\/span><\/p>\n

.<\/p>\n

\n

\n<\/blockquote>\n

\n

Don\u2019t Forget Your Hand Gestures\u00a0<\/span><\/h2>\n

Professor David McNeill, a professor at the University of Chicago who specializes in speech and gestures, said that gestures and body movements are an integral part of <\/span><\/p>\n

language and spoken speech, just like words, phrases, and sentences.\u00a0<\/span><\/p>\n

When you speak, it\u2019s essential to use your hands. Sometimes you\u2019ll see presenters and public speakers hold their hands<\/span><\/p>\n

at their sides or keep them in their pockets the entire time\u2014a common mistake.<\/span><\/p>\n

Scientists and researchers say that the hand, like a cat\u2019s tail, has a life of its own. So don\u2019t overthink it or worry too much. When speaking about a topic, you should <\/span><\/p>\n

Use your hands and move them in ways that reinforce what you\u2019re saying and suit your topic. Avoiding gestures can make you seem stiff to others, <\/span><\/p>\n

You may be afraid of something, feel embarrassed, or want to hide something from others. Using hand gestures gives your audience the impression that you\u2019re confident, <\/span><\/p>\n

and worthy of their trust.\u00a0<\/span><\/p>\n

.<\/p>\n

\n

\n

Change Your Tone of Voice\u00a0<\/strong><\/span><\/h2>\n

Marketing professor Jonah Berger wrote in a study published in the Journal of Personality and Social Psychology that speakers who vary their vocal tone <\/span><\/p>\n

and pitch are more confident than those who don\u2019t, and are also better at persuading others of what they want to say<\/span><\/p>\n

\u0648\u0645\u0627 \u064a\u062a\u062d\u062f\u062b\u0648\u0646 \u0639\u0646\u0647.\u00a0<\/span><\/p>\n

\u064a\u064f\u0637\u0644\u0642 \u0627\u0644\u0639\u0644\u0645\u0627\u0621 \u0648\u0627\u0644\u0628\u0627\u062d\u062b\u0648\u0646 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0633\u0645 “\u0627\u0644\u0625\u0642\u0646\u0627\u0639 \u0627\u0644\u0644\u063a\u0648\u064a”. \u0628\u0628\u0633\u0627\u0637\u0629 \u0625\u0630\u0627 \u0642\u0645\u062a \u0628\u0631\u0641\u0639 \u0645\u0633\u062a\u0648\u0649 \u0635\u0648\u062a\u0643 \u0648\u062e\u0641\u0636\u0647\u060c \u0648\u0627\u0646\u062a\u0642\u0644\u062a \u0645\u0627 \u0628\u064a\u0646 \u0627\u0644\u062f\u0631\u062c\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629 <\/span><\/p>\n

\u0648\u0627\u0644\u0645\u0646\u062e\u0641\u0636\u0629\u060c \u0641\u0625\u0646 \u0639\u0631\u0636\u0643 \u0627\u0644\u062a\u0642\u062f\u064a\u0645\u064a \u0633\u0648\u0641 \u064a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0625\u0642\u0646\u0627\u0639\u0627\u064b\u060c \u0648\u0644\u0646 \u062a\u0641\u0642\u062f \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0622\u062e\u0631\u064a\u0646\u060c \u0648\u0633\u0648\u0641 \u062a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u062a\u0631\u0643\u064a\u0632\u0647\u0645 \u0645\u0639\u0643 \u0644\u0623\u0637\u0648\u0644 \u0641\u062a\u0631\u0629 \u0645\u0645\u0643\u0646\u0629.\u00a0<\/span><\/p>\n

\n

\n<\/blockquote>\n

Also, don\u2019t underestimate the importance of being able to sell your ideas and promote yourself and your work. When you can express your ideas in the right words and <\/span><\/p>\n

present them in an effective and compelling way, you\u2019ve achieved the goal of the presentation.<\/span><\/p>\n

\n

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\u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0642\u062f\u064a\u0645\u064a\u0629 \u0642\u0648\u0629 \u0644\u0627 \u064a\u0645\u0643\u0646 \u0627\u0644\u0627\u0633\u062a\u0647\u0627\u0646\u0629 \u0628\u0647\u0627\u060c \u0642\u0627\u0644 \u0639\u0646\u0647\u0627 \u0627\u0644\u0628\u0627\u062d\u062b\u0648\u0646 \u0648\u0627\u0644\u0645\u062a\u062d\u062f\u062b\u0648\u0646 \u0627\u0644\u062a\u062d\u0641\u064a\u0632\u064a\u0648\u0646 \u0625\u0646\u0647\u0627 \u0642\u0648\u0629 \u0639\u0638\u0645\u0629 \u0641\u064a \u0623\u064a\u062f\u064a \u0627\u0644\u0623\u0634\u062e\u0627\u0635\u060c \u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0645\u0643\u0627\u0646\u062a\u0647\u0645 \u0623\u0648 \u0623\u0639\u0645\u0627\u0631\u0647\u0645\u060c \u0644\u0630\u0644\u0643 \u0639\u0644\u064a\u0647\u0645 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":20627,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[20479,10977,12456,9102,20480],"class_list":["post-20626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-20479","tag-10977","tag-12456","tag-9102","tag-20480"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/20626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=20626"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/20626\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/20627"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=20626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=20626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=20626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}