{"id":20266,"date":"2019-12-03T18:18:22","date_gmt":"2019-12-03T15:18:22","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=20266"},"modified":"2019-12-03T01:07:33","modified_gmt":"2019-12-02T22:07:33","slug":"e-marketing","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/e-marketing\/","title":{"rendered":"Digital Marketing: Why It\u2019s Essential to Your Business\u2019s Success"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.malafaat.com\/wp-content\/uploads\/2018\/11\/eeee.png\" alt=\"\u0646\u062a\u064a\u062c\u0629 \u0628\u062d\u062b \u0627\u0644\u0635\u0648\u0631 \u0639\u0646 \u202ae-marketing\u202c\u200f\" width=\"567\" height=\"371\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">The tremendous technological advances we are witnessing today, together with the rise of globalization, have brought about radical changes across all sectors and affected the market <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">in the global economy. This may also lead to growth in job opportunities in both the short and long term. Perhaps the fastest-growing of these fields is <a href=\"https:\/\/www.ibtdi.com\/en\/marketing-creativity\/\">Marketing <\/a><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">digital marketing, a term that has become widespread in <a href=\"https:\/\/www.ibtdi.com\/en\/maintain-your-strength-in-the-market\/\">The global market<\/a>and is considered one of the most sought-after fields in the job market.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Returning to modern technology, it has provided\u2014and continues to provide\u2014users with greater convenience and benefits across many areas of life, including <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">buying and selling, learning, entertainment, fun, and much more. These technologies may take the form of social media platforms, which can be accessed <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">on computers or smartphones. This has led companies and businesses of all kinds to flock to marketing on online platforms,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> which are frequented by millions of people around the world.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">In this regard, studies focused on technology have shown that people spend more than three hours a day on the internet,<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> leaving companies in every industry with little choice but to use <a href=\"https:\/\/www.ibtdi.com\/en\/types-of-e-marketing\/\">Digital marketing<\/a> to promote its services or products.<\/span><\/p>\n<div class=\"code-block code-block-1\" style=\"text-align: center;\">\n<div id=\"spk-wi-3920\" class=\"speakol-widget\"><\/div>\n<\/div>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Taking a closer look at digital marketing, we find that it includes all marketing efforts that rely on electronic devices and the internet, using <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><a href=\"https:\/\/www.ibtdi.com\/en\/the-worlds-best-brands-for-2019\/\">Brands<\/a> digital platforms such as search engines, social media, email, and websites to connect with <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">current and potential audiences.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Factors Driving the Growth of Digital Marketing<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">As we noted earlier, advanced technologies are among the key tools that have driven the spread of digital marketing, along with <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">many other contributing factors.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">The ease of using technologies such as Facebook, Twitter, and Instagram\u2014and making good use of them to communicate with customers and benefit from their feedback to improve <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">services or products\u2014has also contributed to the spread of digital marketing. Relying on these channels has helped businesses significantly increase their long-term <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">profits from digital marketing while making customers more familiar with the brand\u2019s platform.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>The History of Digital Marketing<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0628\u062f\u0623 \u0638\u0647\u0648\u0631 <a href=\"https:\/\/www.ibtdi.com\/en\/advantages-and-disadvantages-of-e-marketing\/\">Digital marketing<\/a> In the early 1990s, through \u201cscientist Guglielmo Marconi,\u201d who is considered the first digital marketer in <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">History: Marconi achieved great success when he created the first wireless radio receiver and transmitted wireless messages across the Atlantic Ocean.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Learn Digital Marketing<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">A question naturally arises: Why should you learn digital marketing? In fact, digital marketing is one of the subjects taught at universities <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and business schools. It began to be taught with the rise of social media and modern technology, which may be the main reason for the need to<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u062a\u0639\u0644\u0645\u0647 \u0648\u0625\u062a\u0642\u0627\u0646\u0647.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Enrolling in academies to learn digital marketing enables you to master its fundamentals and principles, as well as how to create plans and<a href=\"https:\/\/www.ibtdi.com\/en\/low-cost-marketing-strategies\/\">Marketing Strategies<\/a> \u0646\u0627\u062c\u062d\u0629 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">through modern digital channels. As we can see across the internet, training courses in digital marketing are widespread because of high demand <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and growing interest in the field. It is not as difficult as some people think; with more courses, you gain experience using technology, communication channels, and search engines <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Search; that made this extremely easy.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0623\u062f\u0649 \u0627\u0644\u062a\u0637\u0648\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a \u0627\u0644\u0647\u0627\u0626\u0644 \u0627\u0644\u0630\u064a \u0646\u0634\u0647\u062f\u0647 \u0641\u064a \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u0648\u0638\u0647\u0648\u0631 \u0627\u0644\u0639\u0648\u0644\u0645\u0629\u060c \u0625\u0644\u0649 \u062d\u062f\u0648\u062b \u062a\u063a\u064a\u064a\u0631 \u062c\u0630\u0631\u064a \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u060c \u0648\u0631\u0628\u0645\u0627 \u064a\u0646\u0639\u0643\u0633<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":20267,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[7340,781,4147,2185,19581,20236,3482,19330,20235,1413,7937],"class_list":["post-20266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-7340","tag-781","tag-4147","tag-2185","tag-19581","tag-20236","tag-3482","tag-19330","tag-20235","tag-1413","tag-7937"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/20266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=20266"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/20266\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/20267"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=20266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=20266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=20266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}