{"id":17268,"date":"2018-12-17T14:14:02","date_gmt":"2018-12-17T11:14:02","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=17268"},"modified":"2018-12-17T02:59:40","modified_gmt":"2018-12-16T23:59:40","slug":"why-does-your-site-fail-on-bing","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/why-does-your-site-fail-on-bing\/","title":{"rendered":"Why Is Your Website Failing on Bing and Not Bringing in Visitors?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/c\/c7\/Bing_logo_%282016%29.svg\/1280px-Bing_logo_%282016%29.svg.png\" alt=\"\u00d9\u0086\u00d8\u00aa\u00d9\u008a\u00d8\u00ac\u00d8\u00a9 \u00d8\u00a8\u00d8\u00ad\u00d8\u00ab \u00d8\u00a7\u00d9\u0084\u00d8\u00b5\u00d9\u0088\u00d8\u00b1 \u00d8\u00b9\u00d9\u0086 \u00e2\u0080\u00aaBing\u00e2\u0080\u00ac\u00e2\u0080\u008f\" width=\"569\" height=\"230\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Most of us have struggled to get visitors from the rising search engine<a href=\"https:\/\/www.ibtdi.com\/en\/for-these-reasons-you-should-configure-your-site-for-the-bing-search-engine\/\"> Bing<\/a> for a long time, and every time, we\u2019re disappointed by this giant. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">from Microsoft, while various blogs and websites are already getting plenty of traffic from it consistently, for reasons we don\u2019t know.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Every time we explain our failure on Bing by saying it isn\u2019t popular and not many people use it, well, here are some facts you may not know, and that <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">It also leads us to focus on Bing in our SEO strategy:<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">As Windows Phone\u2019s share grows and Windows expands its presence in smartphones and tablets, Bing\u2019s share is also increasing. And because the future points to the importance of the ecosystem on these mobile devices, I think this is an opportunity for website owners to attract more visitors. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">As Windows Phone\u2019s share grows and Windows expands its presence in smartphones and tablets, Bing\u2019s share is also increasing. And because the future points to the importance of the ecosystem on these mobile devices, I think this is an opportunity for website owners to attract more visitors.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">It\u2019s risky to rely on Google as the <a href=\"https:\/\/www.ibtdi.com\/en\/%d9%83%d9%8a%d9%81-%d8%aa%d8%ad%d8%aa%d9%84-%d8%a7%d9%84%d9%85%d8%b1%d8%aa%d8%a8%d8%a9-%d8%a7%d9%84%d8%a3%d9%88%d9%84%d9%89-%d9%81%d9%89-%d9%85%d8%ad%d8%b1%d9%83-%d8%a7%d9%84%d8%a8%d8%ad%d8%ab-%d8%ac\/\">search engine<\/a> only source of 100 percent of your visitors. You should get at least 80 percent<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> from Google, with the rest coming from Yahoo and Bing.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">People over the age of 45 are more likely to use Microsoft\u2019s search engine and Yahoo, making these platforms increasingly important if you\u2019re targeting older adults <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and older age groups.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">- 78 percent of Bing users use it daily to conduct new searches, while 80 percent of Yahoo users are also daily users.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> Google, meanwhile, has around 83 percent of its users active daily.<\/span><\/p>\n<p>.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">- Overall, Google accounts for around 80 percent of search engine users, while Bing and Yahoo are growing to capture more than <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">14 percent.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Most Bing and Yahoo users are male.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">The data above is extremely important. You can also read our article, \u201cWhy Should You Focus on Bing and Yahoo for International SEO?\u201d to learn more about the importance of Bing in particular. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">And why does ranking higher on Bing mean ranking higher on Yahoo?<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Why are we actually so bad at ranking on Bing?<\/span><\/p>\n<div style=\"text-align: center;\"><\/div>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Focusing only on Google and ignoring other search engines<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">When optimizing your website for search engines, you focus only on making it comply with Google\u2019s rules and guidelines. In other words, you don\u2019t follow Bing\u2019s guidelines and recommendations<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> ...their Webmaster Tools to improve your website so it meets their requirements.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Try reading up on Bing. I\u2019ll also be writing a series of articles in the near future, from time to time, about progress on this search engine, especially <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">For those who run foreign-language blogs and earn money through affiliate marketing or ads.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\">Making your sitemap available only to Google<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Many websites submit their sitemaps only to Google, and their owners track their progress on Google and follow its guidelines. From time to time, they<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> log in to Webmaster Tools, analyze the data, and monitor it.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">We should do the same with Bing: submit and update our sitemaps, and review the errors it confirms are present on our websites. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0648 \u0625\u0635\u0644\u0627\u062d\u0647\u0627 .<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Did you know? Bing detects harmful content on your website\u2014including viruses\u2014before Google does, giving you a better chance to remove it and fix<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> the problem before Google discovers it and temporarily blocks your website until it\u2019s resolved.<\/span><\/p>\n<p>.<\/p>\n<div id=\"wpads-the-middle-of-the-article\" style=\"text-align: center;\"><\/div>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Not monitoring indexing status on Bing<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">We keep track of how Google indexes our sites, but do you know how many pages its competitor Microsoft has indexed? When did you last check?<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> Surely, weeks ago!<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You should monitor your site's indexing status on Bing to understand how your project is performing there. Based on any declines or progress, you can make <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">timely and informed decisions.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0639\u062f\u0645 \u0645\u062a\u0627\u0628\u0639\u0629 \u0627\u0644\u0628\u0627\u0643 \u0644\u064a\u0646\u0643\u0633 \u0627\u0644\u062a\u064a \u0623\u0631\u0634\u0641\u0647\u0627\u00a0<\/strong><strong>Bing<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0646\u062a\u0627\u0628\u0639 \u0641\u0642\u0637 <a href=\"https:\/\/www.ibtdi.com\/en\/the-best-strategy-to-earn-a-backlink\/\">Backtrack Linux<\/a> on Google, while Bing may seem to have no importance at all. In fact, Bing needs to collect and analyze them in order to assess<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0623\u0641\u0636\u0644 \u0644\u0645\u0648\u0642\u0639\u0643 .<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Easily track the number of backlinks Bing has indexed for your site.<\/span><\/p>\n<div style=\"text-align: center;\"><\/div>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u062a\u062c\u0627\u0647\u0644 \u062a\u0627\u0645 \u0644\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0644\u0628 \u0644\u0643 \u0627\u0644\u0632\u0648\u0627\u0631 \u0645\u0646\u00a0<\/strong><strong>Bing<\/strong><strong>\u00a0\u0648 \u0627\u0644\u0625\u0647\u062a\u0645\u0627\u0645 \u0628\u0645\u0633\u0643 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0639\u0644\u0649 \u062c\u0648\u062c\u0644<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Everyone is interested in ways to rank for keywords on Google and increase traffic from the ones we already dominate by producing more content around them.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">But have you tried it with Bing? Like Google, Bing lets you see which keywords your site appears for and how it ranks for them. Based on this, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">you can work to improve your site's rankings for those keywords.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">You should also analyze the competition for the keywords that matter to you on Bing and work on improving your rankings for them.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #ff6600;\"><strong>\u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0642\u0627\u0644 :<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Taking an interest in a field, business, or hobby can lead to success in it. The same applies to Bing: if you give it as much attention as you give Google, I firmly believe you\u2019ll<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> make significant progress ahead of it.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">I\u2019ll say it again: success on Bing also means your site can appear near the top of Yahoo\u2019s search results. This is especially important for content in foreign languages, more so than Arabic content!<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0627\u0644\u0623\u063a\u0644\u0628\u064a\u0629 \u062a\u0639\u0627\u0646\u064a \u0645\u0646 \u0642\u0644\u0629 \u0623\u0648 \u0625\u0646\u0639\u062f\u0627\u0645 \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0642\u0627\u062f\u0645\u064a\u0646 \u0645\u0646 \u0645\u062d\u0631\u0643 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0635\u0627\u0639\u062f Bing \u0648 \u0630\u0644\u0643 \u0645\u0646\u0630 \u0632\u0645\u0646 \u060c \u0648 \u0643\u0644 \u0645\u0631\u0629 \u0646\u0635\u0627\u0628 \u0628\u062e\u064a\u0628\u0629 \u0623\u0645\u0644 \u0645\u0639<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":17269,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[13607,12967,784,906,13302,799,17963,17964],"class_list":["post-17268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-bing","tag-12967","tag-784","tag-906","tag-13302","tag-799","tag-17963","tag-17964"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/17268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=17268"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/17268\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/17269"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=17268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=17268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=17268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}