{"id":16228,"date":"2018-10-04T15:15:25","date_gmt":"2018-10-04T12:15:25","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=16228"},"modified":"2018-10-03T01:01:58","modified_gmt":"2018-10-02T22:01:58","slug":"how-to-become-a-target-audience-through-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/how-to-become-a-target-audience-through-digital-marketing\/","title":{"rendered":"How to Reach Your Target Audience Through Digital Marketing"},"content":{"rendered":"

\"\u00d9\u0086\u00d8\u00aa\u00d9\u008a\u00d8\u00ac\u00d8\u00a9<\/p>\n

You may be wondering: How am I being targeted, why, and what\u2019s the benefit? Everyone talks about Advertisements<\/a> the best way to target the right audience segment <\/span><\/p>\n

to gain the following, audience, and engagement you\u2019re looking for. The goal is always to build a digital presence on Social Media<\/a>. And the answer and next step <\/span><\/p>\n

The first step is to make your account a target\u2014or a target audience\u2014for your customers.<\/span><\/p>\n

Think of it this way: instead of spending a fortune searching for customers, following lots of accounts and influencers, and trying to build relationships <\/span><\/p>\n

with them and asking for their support to get a retweet or a like, along with the other tactics many companies use.<\/span><\/p>\n

You often come across accounts that follow and engage with you. Sometimes they ask you to follow them, and other times they ask for your support, even though you usually don\u2019t know <\/span><\/p>\n

what the account does or how following it would benefit you. This is one of the first steps toward failing to build a digital presence on Social Media<\/a>.<\/span><\/p>\n

Try this approach and see how effective it is. Why not make yourself their target? Why not position yourself as the target audience for the people looking for you?<\/span><\/p>\n

You may be wondering about the best way to get audiences and celebrities to follow you and keep up with your latest updates.<\/span><\/p>\n

Here\u2019s a summary of the steps:<\/span><\/p>\n

.<\/p>\n

First, make yourself easy to find by choosing the right account name.<\/strong><\/span><\/h2>\n

\u0627\u062e\u062a\u0631 \u0627\u0644\u0627\u0633\u0645<\/a> Use your real name, even if it\u2019s long. Don\u2019t hide behind an unclear symbol in your account name. Make it clear and easy to read so people can find you easily.<\/span><\/p>\n

.<\/p>\n

The account\u2019s profile picture<\/strong><\/span><\/h2>\n

This differs between personal and business accounts, as each image conveys a particular personality for the account. I\u2019ll dedicate another article to this later, God willing. But <\/span><\/p>\n

in general, make your profile picture reflect your identity, whether it\u2019s a personal or business account, by using \u0634\u0639\u0627\u0631 \u0627\u0644\u0634\u0631\u0643\u0629<\/a> and try not to change it <\/span><\/p>\n

too often, so it doesn\u2019t affect your visual identity among your followers or their connection to it. So tie each image change to a change in your content\u2019s style, or make it temporary. <\/span><\/p>\n

to suit a particular occasion, for example, while maintaining your overall identity.<\/span><\/p>\n

.<\/p>\n

\u0627\u0644\u0628\u0627\u064a\u0648<\/strong><\/span><\/h2>\n

This small space gives you a chance to express yourself. Use it without overcrowding it with a phrase or description that reflects who you are, without distracting your followers or <\/span><\/p>\n

people looking for you with too many details.<\/span><\/p>\n

Also, don\u2019t list unrelated or contradictory interests in your bio. For example, I came across a travel account whose bio said they offer trips, <\/span><\/p>\n

tour packages and bookings, language lessons, property purchases, hair transplants, and so on.<\/span><\/p>\n

.<\/p>\n

Retweets and sharing<\/strong><\/span><\/h2>\n

Share relevant information and follow accounts related to you and your field.<\/span><\/p>\n

Many accounts follow you because you share news or information related to your field. This will also help people find you when searching for that topic.<\/span><\/p>\n

This means constantly researching topics that matter to your audience: what they want and what they\u2019re looking for.<\/span><\/p>\n

Make sure you know the answer so people can find you easily!<\/span><\/p>\n

Use images and videos that resonate with your audience, and create posts and updates around them so they\u2019ll appear in your followers\u2019 feeds and be shared.<\/span><\/p>\n

Sometimes, you need to create value with distinctive content that you believe will interest your audience. Try creating it to set yourself apart.<\/span><\/p>\n

Finally, make sure your customers know about you.<\/span><\/p>\n

Add your social media accounts to your website and email signature.<\/span><\/p>\n

Add your social media accounts to your business card.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

\u0631\u0628\u0645\u0627 \u064a\u062a\u0628\u0627\u062f\u0631 \u0625\u0644\u0649 \u0630\u0647\u0646\u0643 \u0627\u0644\u0622\u0646 \u0643\u064a\u0641 \u0623\u0643\u0648\u0646 \u0645\u0633\u062a\u0647\u062f\u0641\u0627\u064b \u0648\u0644\u0645\u0627\u0630\u0627 \u0648\u0645\u0627 \u0627\u0644\u0641\u0627\u0626\u062f\u0629\u061f\u00a0\u0627\u0644\u062c\u0645\u064a\u0639 \u064a\u062a\u062d\u062f\u062b \u0641\u064a \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0639\u0646 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0645\u062b\u0644\u0649 \u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0634\u0631\u064a\u062d\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0627\u062a \u0648\u0627\u0644\u062c\u0645\u0627\u0647\u064a\u0631\u064a\u0629 \u0648\u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0637\u0644\u0648\u0628. [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":16235,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[17333,2648,4067,17334,5308,2387,7939,7809],"class_list":["post-16228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-17333","tag-2648","tag-4067","tag-17334","tag-5308","tag-2387","tag-7939","tag-7809"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/16228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=16228"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/16228\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/16235"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=16228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=16228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=16228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}