{"id":16073,"date":"2018-09-26T13:13:07","date_gmt":"2018-09-26T10:13:07","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=16073"},"modified":"2018-09-25T22:21:13","modified_gmt":"2018-09-25T19:21:13","slug":"secret-weapon-for-brand-marketing","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/secret-weapon-for-brand-marketing\/","title":{"rendered":"The Secret Weapon of Brand Marketing"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/vennli.com\/wp-content\/uploads\/2016\/02\/brand-awareness-770x400.jpg\" alt=\"\u00d9\u0086\u00d8\u00aa\u00d9\u008a\u00d8\u00ac\u00d8\u00a9 \u00d8\u00a8\u00d8\u00ad\u00d8\u00ab \u00d8\u00a7\u00d9\u0084\u00d8\u00b5\u00d9\u0088\u00d8\u00b1 \u00d8\u00b9\u00d9\u0086 \u00e2\u0080\u00aaBrand Marketing\u00e2\u0080\u00ac\u00e2\u0080\u008f\" width=\"610\" height=\"317\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Have you ever seen a blog abandoned after a week, or an account on social media <a href=\"https:\/\/www.ibtdi.com\/en\/five-important-tools-to-analyze-social-media-sites\/\">Social Media<\/a> that hasn\u2019t had a post in months? Or perhaps you\u2019ve read a blog <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">and loved it, but couldn\u2019t keep following it because it didn\u2019t have a regular publishing schedule?<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Of course, the answer is no. Many brand owners also don\u2019t realize how important it is to publish consistently.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0627\u0644\u062a\u0646\u0627\u0633\u0642<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Statistics show that consistency can boost profits by 23%. When consumers hear your name, they\u2019re more likely to remember it and look for you when <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">they need your product or service. If you don\u2019t publish content regularly and join ongoing conversations, your audience won\u2019t be able to find you.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0642\u0627\u0639\u062f\u0629 \u062c\u0645\u0627\u0647\u064a\u0631\u064a\u0629<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Publishing regularly is also important if you want to build an audience. It lets people know when to check your website for new blogs, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">videos, or social media posts. Consistent publishing helps build a community of loyal followers who engage with your content.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">When new members of your audience see that you publish consistently, they\u2019ll recognize your dedication to both your industry and your audience, which helps <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Establishing yourself early in their minds as a trusted source. As they continue engaging with your content, and you continue providing it, <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">that trust will grow.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Consistent publishing also ensures your content improves. The more you publish, the more you learn about what resonates with your audience, and you can factor that into your <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">content strategy. But if you don\u2019t publish regularly, your work goes to waste.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-29267 alignnone tie-appear\" src=\"http:\/\/www.rowadalaamal.com\/wp-content\/uploads\/2018\/08\/%D8%A7%D9%84%D8%B3%D9%84%D8%A7%D8%AD-%D8%A7%D9%84%D8%B3%D8%B1%D9%8A-%D9%84%D8%AA%D8%B3%D9%88%D9%8A%D9%82-%D8%A7%D9%84%D8%B9%D9%84%D8%A7%D9%85%D8%A9-%D8%A7%D9%84%D8%AA%D8%AC%D8%A7%D8%B1%D9%8A%D8%A91.png\" sizes=\"auto, (max-width: 997px) 100vw, 997px\" srcset=\"http:\/\/www.rowadalaamal.com\/wp-content\/uploads\/2018\/08\/\u0627\u0644\u0633\u0644\u0627\u062d-\u0627\u0644\u0633\u0631\u064a-\u0644\u062a\u0633\u0648\u064a\u0642-\u0627\u0644\u0639\u0644\u0627\u0645\u0629-\u0627\u0644\u062a\u062c\u0627\u0631\u064a\u06291.png 997w, http:\/\/www.rowadalaamal.com\/wp-content\/uploads\/2018\/08\/\u0627\u0644\u0633\u0644\u0627\u062d-\u0627\u0644\u0633\u0631\u064a-\u0644\u062a\u0633\u0648\u064a\u0642-\u0627\u0644\u0639\u0644\u0627\u0645\u0629-\u0627\u0644\u062a\u062c\u0627\u0631\u064a\u06291-300x150.png 300w, http:\/\/www.rowadalaamal.com\/wp-content\/uploads\/2018\/08\/\u0627\u0644\u0633\u0644\u0627\u062d-\u0627\u0644\u0633\u0631\u064a-\u0644\u062a\u0633\u0648\u064a\u0642-\u0627\u0644\u0639\u0644\u0627\u0645\u0629-\u0627\u0644\u062a\u062c\u0627\u0631\u064a\u06291-600x300.png 600w, http:\/\/www.rowadalaamal.com\/wp-content\/uploads\/2018\/08\/\u0627\u0644\u0633\u0644\u0627\u062d-\u0627\u0644\u0633\u0631\u064a-\u0644\u062a\u0633\u0648\u064a\u0642-\u0627\u0644\u0639\u0644\u0627\u0645\u0629-\u0627\u0644\u062a\u062c\u0627\u0631\u064a\u06291-660x330.png 660w\" alt=\"\" width=\"997\" height=\"499\" \/><\/span><\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>Your search engine rankings<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Finally, consistency also improves your ranking on <a href=\"https:\/\/www.ibtdi.com\/en\/why-does-not-your-site-appear-in-search-engines\/\">Search engines<\/a>which takes the number of posts you publish into account. If you publish content regularly with keywords <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">Keyword-focused; this helps you achieve higher rankings, gives search engines more pages to index, and gives people more opportunities to find you.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0644\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u064a\u0643.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>A Custom Strategy<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">However, even when entrepreneurs understand these things, their websites may eventually lose momentum if they were poorly planned from the start. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">If you\u2019re planning to launch a content strategy, here are a few things to keep in mind:<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">1- It\u2019s a long-term commitment, and a blog abandoned after just a few months is one of the worst things you can do. Make sure you understand this and are ready to commit for years. <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0645\u0646 \u0623\u062c\u0644 \u0630\u0644\u0643.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">2- There will be weeks when you\u2019re busy and don\u2019t have time to publish. Before you start posting, get ahead of schedule. It\u2019s important to schedule <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">some content in advance to publish in emergencies.<\/span><\/p>\n<p>.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">3- Before starting a blog, make sure you\u2019re passionate about the topic. This will help prevent you from becoming frustrated or abandoning it as soon as you get bored.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">A content strategy can put you ahead of your competitors and establish you as a trusted, knowledgeable source in your field when used correctly, but this won\u2019t <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">happen if you don\u2019t publish content consistently and strategically.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0647\u0644 \u0633\u0628\u0642 \u0648\u0634\u0627\u0647\u062f\u062a \u0645\u062f\u0648\u0646\u0629 \u062a\u0645 \u0625\u0647\u0645\u0627\u0644\u0647\u0627 \u0628\u0639\u062f \u0623\u0633\u0628\u0648\u0639\u060c \u0623\u0648 \u062d\u0633\u0627\u0628\u064b\u0627 \u0639\u0644\u0649 \u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0644\u0645 \u064a\u062a\u0645 \u0627\u0644\u0646\u0634\u0631 \u0639\u0644\u064a\u0647 \u0644\u0639\u062f\u0629 \u0623\u0634\u0647\u0631\u061f \u0623\u0648 \u0631\u0628\u0645\u0627 \u0633\u0628\u0642 \u0648\u0642\u0631\u0623\u062a \u0645\u062f\u0648\u0646\u0629<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":16090,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[778,4262,17210,3482,5308,5272,1413,54],"class_list":["post-16073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-778","tag-4262","tag-17210","tag-3482","tag-5308","tag-5272","tag-1413","tag-54"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/16073","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=16073"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/16073\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/16090"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=16073"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=16073"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=16073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}