{"id":14117,"date":"2018-05-30T20:34:08","date_gmt":"2018-05-30T17:34:08","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=14117"},"modified":"2018-05-30T20:34:08","modified_gmt":"2018-05-30T17:34:08","slug":"4-modern-methods-of-persuasion-to-achieve-higher-profits","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/4-modern-methods-of-persuasion-to-achieve-higher-profits\/","title":{"rendered":"4 Modern Persuasion Techniques to Increase Profits"},"content":{"rendered":"
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\"Related<\/p>\n

There\u2019s no doubt that the world is evolving, and competition among companies is growing with it. Every company seeks to develop or use a variety of methods to increase its sales. <\/span><\/p>\n

\u0648\u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u0649 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u0649 \u062a\u062a\u0637\u0648\u0631\u00a0Persuasion techniques<\/strong>\u00a0\u0648\u062a\u0638\u0647\u0631 \u0628\u0639\u0636 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u0627\u0644\u062a\u0649 \u0627\u0628\u062a\u0643\u0631\u062a\u0647\u0627 \u0648\u0627\u0639\u062a\u0645\u062f\u062a \u0639\u0644\u064a\u0647\u0627 \u0643\u0628\u0631\u0649 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a <\/span><\/p>\n

and businesses around the world to achieve higher sales and remain competitive in their respective sectors or fields. And you, too, <\/span><\/p>\n

\u0643\u0635\u0627\u062d\u0628 \u0645\u0634\u0631\u0648\u0639 \u0627\u0648 \u0634\u0631\u0643\u0629 \u0639\u0644\u064a\u0643 \u062a\u0639\u0644\u0645 \u0648\u0641\u0647\u0645\u00a0Persuasion techniques<\/em>\u00a0\u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u062c\u064a\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u0627\u0644\u0627\u0631\u0628\u0639\u0629 \u0648\u0627\u0644\u062a\u062e\u0644\u0649 \u0639\u0646 \u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a \u0627\u0644\u0642\u062f\u064a\u0645\u0629 \u0627\u0644\u062a\u0649 \u0627\u062e\u062a\u0641\u062a \u0645\u0639 \u0645\u0631\u0648\u0631 <\/span><\/p>\n

as customers\u2019 expectations have evolved. This will help you achieve higher sales than before. Of course, we won\u2019t discuss the quality of the products or services you offer, as they are assumed to be of a good standard.<\/span><\/p>\n

\u0639\u0644\u0649 \u062f\u0631\u062c\u0629 \u062c\u064a\u062f\u0629 \u0645\u0646 \u0627\u0644\u062c\u0648\u062f\u0629.<\/span><\/p>\n

.<\/h1>\n

The four modern persuasion techniques:<\/span><\/h2>\n

.<\/p>\n

1. The Sell-Up technique:<\/span><\/h2>\n

One modern persuasion technique is used when offering a product with limited features and capabilities, while some of your customers are looking for a broader, more comprehensive product. <\/span><\/p>\n

You can therefore offer them this product, which you should have in stock, and sell it to them at its regular price. If it is not in stock but you can source it, ask them to give you <\/span><\/p>\n

some time to get it, then contact them so they can collect it at the agreed time. Be careful not to sell them a product that falls short of their expectations\u2014they may not buy it, or they may buy it <\/span><\/p>\n

\u0648\u062a\u062e\u0633\u0631\u0647\u0645 \u0644\u0644\u0627\u0628\u062f.<\/span><\/p>\n

.<\/p>\n

<\/div>\n

2- The cross-sell approach:<\/span><\/h2>\n

One of the modern persuasion techniques used by many large companies, restaurants, and others is selling a complementary product alongside another. For example, when someone goes to buy a meal at a restaurant, the employee offers them a drink, which the customer then buys, increasing sales. This approach relies on highlighting <\/span><\/p>\n

the benefits of the complementary product. If you fail to do so, the customer may feel that you are taking advantage of them. <\/span><\/p>\n

After the customer buys a product from you, wait a while\u2014perhaps a week\u2014then ask how satisfied they are and how well the product is performing. You can also offer complementary products that may<\/span><\/p>\n

.<\/p>\n

3- The follow-up strategy:<\/span><\/h2>\n

One modern persuasion technique closely resembles after-sales service, but it\u2019s carried out by you with the aim of making another sale. It involves contacting the customer who <\/span><\/p>\n

improve the product\u2019s performance or protect it. This approach requires you to obtain the customer\u2019s contact information lawfully and with their consent. <\/span><\/p>\n

Communication is another modern persuasion technique. It works well for companies offering products or services that are closely connected to the customer. For example, a woman who<\/span><\/p>\n

.<\/p>\n

<\/div>\n

4- The continuity strategy:<\/span><\/h2>\n

\u0627\u0633\u0644\u0648\u0628 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0648\u0647\u0648 \u0645\u0646 \u0627\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0627\u0642\u0646\u0627\u0639 \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u0648\u0627\u0644\u0630\u064a \u064a\u0646\u062c\u062d \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u0649 \u062a\u0642\u062f\u0645 \u0633\u0644\u0639 \u0627\u0648 \u062e\u062f\u0645\u0627\u062a \u0645\u0631\u062a\u0628\u0637\u0629 \u0627\u0631\u062a\u0628\u0627\u0637 \u0648\u062b\u064a\u0642 \u0645\u0639 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0641\u0645\u062b\u0644\u0627\u064b \u0627\u0644\u0633\u064a\u062f\u0629 \u0627\u0644\u062a\u0649 <\/span><\/p>\n

If a customer buys a particular type of cosmetic product and finds it works well, she may continue buying it for a very long time. In this case, the company offering the product can <\/span><\/p>\n

contact the customer to ask about its effectiveness, her preferences, and any drawbacks of the product, and suggest other products that might suit her. The goal is to retain her <\/span><\/p>\n

and increase sales.<\/span><\/p>\n

<\/h3>\n
<\/div>\n<\/div>\n<\/article>\n
\u00a0<\/section>","protected":false},"excerpt":{"rendered":"

  \u0644\u0627 \u0634\u0643 \u0627\u0646 \u0627\u0644\u0639\u0627\u0644\u0645 \u064a\u062a\u062a\u0637\u0648\u0631 \u0648\u062a\u062a\u0637\u0648\u0631 \u0645\u0639\u0629 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0648\u062a\u0633\u0639\u064a \u0643\u0644 \u0634\u0631\u0643\u0629 \u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0648 \u0627\u0633\u062a\u062d\u062f\u0627\u0645 \u0637\u0631\u0642 \u0645\u062a\u0646\u0648\u0639\u0629 \u0644\u0632\u064a\u0627\u062f\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062e\u0627\u0635 \u0628\u0647\u0627 \u0648\u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u0649 [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":14120,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[16144,16139,16138,16136,16137,16140,16143,16142,16141,1677,2046,16145],"class_list":["post-14117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-continuity","tag-cross-sell","tag-sell-up","tag-16136","tag-16137","tag-16140","tag-16143","tag-16142","tag-16141","tag-1677","tag-2046","tag-16145"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/14117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=14117"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/14117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/14120"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=14117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=14117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=14117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}