{"id":13129,"date":"2018-02-26T18:39:27","date_gmt":"2018-02-26T15:39:27","guid":{"rendered":"https:\/\/www.ibtdi.com\/?p=13129"},"modified":"2018-02-26T18:39:27","modified_gmt":"2018-02-26T15:39:27","slug":"5-lessons-in-marketing-can-be-learned-from-the-ice-bucket-challenge","status":"publish","type":"post","link":"https:\/\/www.ibtdi.com\/en\/5-lessons-in-marketing-can-be-learned-from-the-ice-bucket-challenge\/","title":{"rendered":"5 Marketing Lessons You Can Learn from the Ice Bucket Challenge"},"content":{"rendered":"<p><a href=\"https:\/\/wp.me\/p6Laog-3pL\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/assets.entrepreneur.com\/content\/3x2\/1300\/1409089911-viral-marketing-lessons-learn-ice-bucket-challenge.jpg\" alt=\"Image result for 5 lessons in marketing can be learned from the Ice Bucket Challenge\" width=\"581\" height=\"388\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0644\u0627 \u0628\u062f \u0623\u0646\u0643 \u0633\u0645\u0639\u062a \u0628<a href=\"https:\/\/wp.me\/p6Laog-3pL\" target=\"_blank\" rel=\"noopener\">\u062a\u062d\u062f\u064a \u0633\u0643\u0628 \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c<\/a> \u0648\u0627\u0644\u0630\u064a \u0628\u062f\u0623 \u0641\u064a\u0647 \u0645\u062f\u0631\u0627\u0621 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0643\u0628\u0631\u0649 \u0641\u064a \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u0645\u0627\u0636\u064a \u0648\u0630\u0644\u0643 \u0645\u0646 \u0623\u062c\u0644 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u062c\u0645\u0639 \u0627\u0644\u062a\u0628\u0631\u0639\u0627\u062a \u0644\u0645\u0646\u0638\u0645\u0629 ALSA \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0639\u0644\u0627\u062c \u0645\u0631\u0636 \u0627\u0644\u062a\u0635\u0644\u0628 \u0627\u0644\u0636\u0645\u0648\u0631\u064a \u0627\u0644\u0639\u0636\u0644\u064a\u060c \u0644\u0627\u0642\u0649 \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a \u0642\u0628\u0648\u0644\u0627\u064b \u0648\u0627\u0633\u0639\u0627\u064b \u0628\u064a\u0646 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u062d\u0648\u0644 \u0627\u0644\u0639\u0627\u0644\u0645.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0633\u0646\u0639\u0631\u0641\u0643 \u0627\u0644\u0649 \u0628\u0639\u0636<a href=\"https:\/\/wp.me\/p6Laog-3pL\" target=\"_blank\" rel=\"noopener\"> \u0627\u0644\u062f\u0631\u0648\u0633 \u0627\u0644\u0645\u0633\u062a\u0648\u062d\u0627\u0629 \u0645\u0646 \u062d\u062f\u062b \u0633\u0643\u0628 \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c<\/a>:<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0625\u0636\u0641\u0627\u0621 \u0627\u0644\u0645\u062a\u0639\u0629 \u0639\u0646\u0635\u0631 \u0623\u0633\u0627\u0633\u064a \u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0641\u0643\u0631\u0629:<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"><strong>\u00a0<\/strong>\u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a \u062d\u0642\u0642 \u0627\u0646\u062a\u0634\u0627\u0631\u0627\u064b \u0648\u0627\u0633\u0639\u0627 \u0628\u064a\u0646 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u062d\u0648\u0644 \u0627\u0644\u0639\u0627\u0644\u0645 \u0648\u0628\u064a\u0646 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0639\u0627\u062f\u064a\u064a\u0646 \u0648\u0643\u0627\u0646 \u0627\u0644\u0633\u0628\u0628 \u0641\u064a \u0627\u0646\u062a\u0634\u0627\u0631\u0647 \u0627\u0644\u0645\u062a\u0639\u0629 \u0648\u0627\u0644\u062a\u0633\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0645 \u0644\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0646\u0641\u064a\u0630\u0647.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><span style=\"font-size: 28px;\"><strong>\u0628\u0633\u0627\u0637\u0629 \u0627\u0644\u0641\u0643\u0631\u0629 \u0647\u064a \u0627\u0644\u0633\u0628\u064a\u0644 \u0644\u0627\u0646\u062a\u0634\u0627\u0631\u0647\u0627<\/strong>:<\/span> <\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0645\u0627 \u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u0633\u0648\u064a\u0642 \u0641\u0643\u0631\u0629 \u062a\u062d\u062f\u064a \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c \u0648\u0627\u0646\u062a\u0634\u0627\u0631\u0647\u0627 \u0627\u0644\u0643\u0628\u064a\u0631 \u062d\u0648\u0644 \u0627\u0644\u0639\u0627\u0644\u0645 \u0628\u0633\u0627\u0637\u0629 \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0641\u0647\u064a \u0644\u0627 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0649 \u062a\u0646\u0641\u064a\u0630\u0647\u0627 \u0633\u0648\u0649 \u0627\u0644\u0649 \u062f\u0644\u0648 \u064a\u062d\u062a\u0648\u064a \u0639\u0644\u0649<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0645\u0627\u0621 \u0645\u062b\u0644\u062c \u0645\u0646 \u062f\u0648\u0646 \u0623\u064a\u0629 \u062a\u0639\u0642\u064a\u062f\u0627\u062a.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0646\u0627\u062c\u062d\u0629 \u0641\u064a \u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0623\u0641\u0643\u0627\u0631<\/strong>:<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u0641\u064a \u062a\u062d\u062f\u064a \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c \u0636\u0627\u0639\u0641 \u0641\u0639\u0627\u0644\u064a\u0629 \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0648\u062c\u0639\u0644\u0647\u0627 \u062a\u0646\u062a\u0634\u0631 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0628\u0633\u0628\u0628 \u0645\u062d\u0628\u0629 \u0627\u0644\u062c\u0645\u0627\u0647\u064a\u0631 \u0648\u0627\u0644\u0645\u0639\u062c\u0628\u064a\u0646 \u0644\u0647\u0624\u0644\u0627\u0621 \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u0648\u0631\u063a\u0628\u062a\u0647\u0645 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0641\u064a \u062a\u0642\u0644\u064a\u062f\u0647\u0645 \u0641\u064a \u0643\u0644 \u062a\u0635\u0631\u0641\u0627\u062a\u0647\u0645 \u0648\u0644\u0630\u0644\u0643 \u0627\u062a\u062c\u0647 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0639\u0627\u062f\u064a\u0648\u0646 \u0644\u062a\u0642\u0644\u064a\u062f \u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631 \u0648\u0625\u062c\u0631\u0627\u0621 \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a \u0627\u0644\u0637\u0631\u064a\u0641.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0645\u0647\u0645\u0629 \u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0641\u0643\u0631\u0629<\/strong>:<\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0639\u0646\u062f\u0645\u0627 \u062a\u0631\u063a\u0628 \u0641\u064a \u062a\u0633\u0648\u064a\u0642 \u0641\u0643\u0631\u0629 \u0645\u0627 \u064a\u062c\u0628 \u0623\u0644\u0627 \u062a\u0633\u0648\u0642 \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0628\u0634\u0643\u0644 \u0645\u062c\u0631\u062f \u0628\u0644 \u064a\u062c\u0628 \u0623\u0646 \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u062c\u0627\u0646\u0628 \u062e\u064a\u0631\u064a \u064a\u0645\u062b\u0644 \u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0644\u0644\u0645\u0646\u0638\u0645\u0629<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\"> \u0627\u0644\u062a\u064a \u062a\u0631\u063a\u0628 \u0641\u064a \u062a\u0633\u0648\u064a\u0642 \u0623\u0641\u0643\u0627\u0631\u0647\u0627\u060c \u062a\u062d\u062f\u064a \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c \u0627\u0646\u062a\u0634\u0631 \u0644\u0623\u0646\u0647 \u064a\u062c\u0645\u0639 \u0627\u0644\u062a\u0628\u0631\u0639\u0627\u062a \u0644\u0645\u0631\u0636\u0649 \u0627\u0644\u062a\u0635\u0644\u0628 \u0627\u0644\u0636\u0645\u0648\u0631\u064a \u0627\u0644\u0639\u0636\u0644\u064a.<\/span><\/p>\n<p>.<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 28px; font-family: 'comic sans ms', sans-serif; color: #00ccff;\"><strong>\u0645\u0644\u0627\u0626\u0645\u0629 \u0627\u0644\u0641\u0643\u0631\u0629 \u0648\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u062a\u0646\u0641\u064a\u0630\u0647\u0627:<\/strong><\/span><\/h2>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u00a0\u0644\u0643\u064a \u062a\u0633\u0648\u0642 \u0641\u0643\u0631\u0629 \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u0639\u0644\u0649 \u0623\u0631\u0636 \u0627\u0644\u0648\u0627\u0642\u0639 \u0648\u0645\u0644\u0627\u0626\u0645\u0629 \u0644\u0644\u0638\u0631\u0648\u0641\u060c \u0641\u0643\u0631\u0629 \u0633\u0643\u0628 \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c \u0646\u062c\u062d\u062a \u0644\u0623\u0646\u0647\u0627 \u062a\u0645\u062a \u0641\u064a \u0627\u0644\u0635\u064a\u0641 \u062d\u064a\u062b \u0625\u0646 \u0627\u0644\u062c\u0648 \u062d\u0627\u0631 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0648\u0641\u0643\u0631\u0629 \u0633\u0643\u0628 \u0627\u0644\u0645\u0627\u0621 \u0627\u0644\u0645\u062b\u0644\u062c \u0639\u0644\u0649 \u0627\u0644\u062c\u0633\u0645 \u062a\u0646\u0639\u0634 \u0627\u0644\u0625\u0646\u0633\u0627\u0646 \u0648\u0647\u0630\u0627 \u0645\u0627 \u062c\u0639\u0644 \u0627\u0644\u0646\u0627\u0633 \u062d\u0648\u0644 \u0627\u0644\u0639\u0627\u0644\u0645 \u064a\u0646\u0641\u0630\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0641\u0644\u0648 \u062a\u0645\u062a \u0647\u0630\u0647 \u0627\u0644\u0641\u0643\u0631\u0629 \u0641\u064a \u0627\u0644\u0634\u062a\u0627\u0621 \u0644\u0645\u0627 \u0646\u062c\u062d\u062a \u0644\u0623\u0646 <\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: 'comic sans ms', sans-serif;\">\u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0630\u064a\u0646 \u0633\u064a\u0634\u0627\u0631\u0643\u0648\u0646 \u0641\u064a\u0647\u0627 \u0633\u064a\u0635\u0627\u0628\u0648\u0646 \u0628\u0627\u0644\u0632\u0643\u0627\u0645 \u0625\u0646 \u0642\u0627\u0645\u0648\u0627 \u0628\u0633\u0643\u0628 \u0627\u0644\u0645\u0627\u0621 \u0627\u0644\u0645\u062b\u0644\u062c \u0639\u0644\u0649 \u0623\u0646\u0641\u0633\u0647\u0645.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u0644\u0627 \u0628\u062f \u0623\u0646\u0643 \u0633\u0645\u0639\u062a \u0628\u062a\u062d\u062f\u064a \u0633\u0643\u0628 \u062f\u0644\u0648 \u0627\u0644\u062b\u0644\u062c \u0648\u0627\u0644\u0630\u064a \u0628\u062f\u0623 \u0641\u064a\u0647 \u0645\u062f\u0631\u0627\u0621 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0643\u0628\u0631\u0649 \u0641\u064a \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u0645\u0627\u0636\u064a \u0648\u0630\u0644\u0643 \u0645\u0646 \u0623\u062c\u0644 \u062c\u0645\u0639<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":13131,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ibtdi_aa_focus_keyword":"","_ibtdi_aa_secondary_keywords":"","_ibtdi_aa_audience":"","_ibtdi_aa_tone":"","_ibtdi_aa_summary":"","_ibtdi_aa_reviewer_name":"","_ibtdi_aa_reviewer_bio":"","_ibtdi_aa_reviewer_url":"","_ibtdi_aa_reviewed_date":"","_ibtdi_aa_service_id":"","_ibtdi_aa_related_ids":"","_ibtdi_aa_human_reviewed":"","_ibtdi_aa_disable":"","_ibtdi_aa_disable_links":"","_ibtdi_aa_sources":"","_ibtdi_aa_update_notes":"","footnotes":""},"categories":[491],"tags":[7946,15532,5475,293,15531,15530,15527,15529,15528],"class_list":["post-13129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-491","tag-7946","tag-15532","tag-5475","tag-293","tag-15531","tag-15530","tag-15527","tag-15529","tag--alsa"],"_links":{"self":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/13129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/comments?post=13129"}],"version-history":[{"count":0,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/posts\/13129\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media\/13131"}],"wp:attachment":[{"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/media?parent=13129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/categories?post=13129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ibtdi.com\/en\/wp-json\/wp\/v2\/tags?post=13129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}