Many people believe success is just one step—or a stroke of luck—that suddenly makes you successful. But of course, it isn’t that easy. At the same time, it isn’t

impossible. Success takes realism, commitment, and hard work, combined with hope, optimism, faith, and trust in God Almighty, followed by confidence in yourself. Today, we’re sharing with you

this special story of the success of Philip Knight, founder of the world-famous Nike company, one of the largest and most important sports products companies,

owned by Philip Knight, whose fortune is estimated at around $22 billion.

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The Success Story of Nike

1. Philip Knight was born in 1938 in Portland, USA. His father worked as a lawyer and later owned a newspaper. Philip asked his father to give him a job at

during the summer at the newspaper, where he discovered that he loved running and wanted to work in the sports department. But his father refused to help him and insisted that he

find a job on his own at another competing newspaper.

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2. At the University of Oregon, Philip began training as a runner under an experienced coach named Bill Bowerman. At the time, the well-known running shoes

used in races were made by an American company, but they were very poor quality. This continued until German companies began

manufacturing athletic shoes.

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3. Coach Bill Bowerman was convinced that better-quality shoes could be made, and began making them by hand. Philip was

حينها هو فأر  While testing these new shoes, Philip graduated from college without a clear vision for his future, so he enlisted in the U.S. Army for

عام كامل، ثم He earned an MBA, and his small business professor asked him to research how to create a marketing plan for

منتج جديد، وبعد a great deal of hard work and careful thought, Philip came up with the idea: “Can Japanese athletic shoes do to German athletic shoes what

Japanese cameras did to German cameras?”

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4. He began putting his idea into action. He traveled to Japan to buy Japanese shoes, which were known for their quality and low prices, and became an agent for a factory that made knockoffs of a popular brand at the time.

ماركة He obtained a sample to market in America and immediately contacted Bill Bowerman, the coach, to pitch the idea. Bowerman was enthusiastic and decided

مشاركته to invest $500 in another shipment of Japanese shoes. He began setting up his own company and marketing the shoes.

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5. Philip carried the shoes in his car and parked near the running tracks at high schools, selling the athletic shoes to the students. His reputation grew

وازدادت  as profits and sales increased, so he began opening more branches.

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6. But the Japanese company offered to buy 51% of his company’s shares and threatened that, if he refused, it would sell its products to his competitors in America. His response was

Philip said, “Go to hell.” He then decided to borrow money and start manufacturing athletic shoes himself with his team—and they did.

They produced their first shoe, called the “Cortez.” Philip later suggested the name NIKE, and the company began competing in global markets and went public on the

البورصة .

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7. Philip faced many challenges on his path to success. His first shipment of shoes was delayed by a full 14 months, and he was once involved in a serious accident while driving

سيارته  his own car and selling shoes to runners. One morning, he received a tax notice demanding that he pay $22 billion, so he filed a lawsuit against the

On  government and won three years later. He then discovered that his American corporate competitors had pressured the government to impose the penalty on him, which was later reduced.

بعد 3 سنوات.